The pattern that looks like three shields in Buick trademark is its graphic trademark and the symbol of Buick branch. It is installed on the grille of automobile radiator. Three bullets with different colors (from left to right: red, white and blue) and arranged at different heights give people an aggressive and climbing feeling in turn.

It means that Buick Branch adopts top-level technology and has a sharp edge. It also means that the talents trained by Buick Branch are capable, invincible and brave warriors who dare to climb the peak. Since 2002, Buick's trademark has been changed to simplified Chinese characters. Buick's famous "Three Shields" logo is based on a circle containing three shields.

Its origin can be directly traced back to the family badge of Scottish David Dunbarbeck, who was the founder of automobile manufacturing. And the whole trademark is an eagle spreading its wings and falling on the English letters of Buick. It symbolizes that Buick is an ideal habitat for eagles.

Buick

Produce cars that meet different social levels, meet different functional needs and meet the individual needs of different consumer groups. In Buick family, from dignified appearance to elegant and luxurious interior equipment, from super performance and power to Taishan-like safety protection, all of them are unique and run through modern technology and humanized design concept.

And pay attention to the feeling of comfort and passion, and cater to the broad-mindedness, foresight, strength and wisdom pursued by outstanding leaders in China's political and business circles. Regal's modern appearance, humanized exquisite interior and luxurious high-tech configuration fully reflect the respect for successful leaders.