Trademark approximation:
1. If the Chinese characters of Chinese trademarks are the same, but the font or pattern, phonetic notation and arrangement order are different, which may easily confuse the relevant public with the source of goods or services, it is judged as an approximate trademark.
2. Trademark words are composed of overlapping words, which easily confuses the relevant public about the source of goods or services and is judged as an approximate trademark.
3. Chinese trademarks are composed of more than three Chinese characters, and only a few Chinese characters are different, and the overall meaning or meaning is obviously different, which is easy to confuse the relevant public about the source of goods or services, and it is judged as an approximate trademark.
4. If the pronunciation of the trademark words is the same or similar, and the font or overall appearance is similar, it is easy for the relevant public to confuse the source of the goods or services, then it is judged as an approximate trademark.
5. Trademarks with different characters and pronunciations are judged to be similar trademarks, but the fonts of the trademarks are similar, which easily confuses the relevant public about the source of goods or services.
6. If the text composition and pronunciation of a trademark are different, but the meaning is the same or similar, which easily confuses the relevant public about the source of goods or services, it is judged as an approximate trademark.
7. If a trademark consists of the same foreign language, letters or numbers, but the fonts or patterns are different, which may easily confuse the relevant public with the source of the goods or services, it shall be judged as an approximate trademark.
8. If the composition of the trademark graphic is similar to the overall appearance, and it is easy for the relevant public to confuse the source of the goods or services, it is judged as an approximate trademark.
9. If the Chinese characters of a trademark are the same or similar, which may easily confuse the relevant public about the source of goods or services, it shall be judged as an approximate trademark.
10, other circumstances stipulated by law.
Legal basis: The third part of the Trademark Examination and Trial Standards means that two trademarks are basically indistinguishable visually. When used on the same or similar goods or services, it is easy for the relevant public to confuse the source of the goods or services.
Trademark approximation means that the font, pronunciation and meaning of trademark words are similar, the composition, coloring and appearance of trademark graphics are similar, or the overall arrangement and combination of words and graphics are similar, the shape and appearance of three-dimensional signs of three-dimensional trademarks are similar, the colors or color combinations of color trademarks are similar, and the auditory perception or overall musical image of sound trademarks are similar. When used on the same or similar goods or services, it is easy to confuse the relevant public with the source of the goods or services.