Catalogue of information collection for trademark value evaluation
I. Basic information of the enterprise
1. Business license, tax registration certificate and production license of industrial and commercial enterprise as a legal person;
2. Brief introduction of the enterprise, brief introduction of the legal representative, organization chart and equity structure chart;
3 national well-known trademarks, provincial famous trademarks related application materials or certificates;
4 news media and consumers' feedback on the quality and after-sales service of trademark products;
5 technical product research and development, scientific and technological achievements appraisal report or technical product specification and other technical appraisal materials;
6. Distribution of enterprise sales network;
7 enterprise product quality standards, enterprise annual work summary;
8. Award-winning certificate of trademark products, enterprise honor certificate and legal representative honor certificate;
Two. Information about property rights
1. Trademark registration certificate and relevant legal documents for change of registration;
2. Trademark design and interpretation;
3. Legal documents such as approval of trademark property rights or economic contracts;
Three. financial information
1. The annual financial statements and annual financial analysis report of the enterprise in the last five years (including the evaluation benchmark date);
2. Statistics on the production and operation of main products of enterprises;
3. Statistical data of trademark investment of enterprises over the years (including advertising, participation and other expenses);
3. The trademark product planning and additional investment plan of the enterprise in the next five years;
4. The enterprise's income forecast for trademark products in the next five years (Table C) and the forecast description;
Four. Other information
1. Basic information table of registered trademarks (see attached table);
2. Commitment letter for trademark renewal;
3. Company Commitment Letter