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How do cross-border e-commerce do keyword layout in the station?
The layout of keywords has a great influence on the natural traffic of a website.

If you choose the wrong keywords, then no matter how good your products are, no matter how beautiful your website is, no matter how much content you invest, no matter how powerful your website is, it will be useless.

It is suggested that no matter what mode you use, you should try to write a complete point, with SEO thinking in it, but different modes may have different emphasis.

In keyword layout, you can follow the following points:

First: Digging words

List relevant keywords according to your experience and industry.

Think about what keywords users will use from the user's point of view

Analyze competitors, check the top competitors of 10~20, see what keywords they used, and analyze the difficulty of keywords.

Second: choose words.

If you find these keywords in the Google search box, under Google, competitors' web analytics, Amazon search box, advertising background recommendation and so on, and then you choose it, then the competitive pressure is definitely greater.

However, select keywords and long tail words that are not commonly used and then analyze them. If the analysis shows that the keywords in front of the homepage are Amazon, Yi Bei, anker and international brands. Then you can give up the word. On the other hand, you can consider

Third: cloth characters

When we dig out some keywords that we think are easy to do, analyze them and find them feasible, and accumulate them in a thesaurus, we will arrange the words.

How is the layout of keywords on the home page reasonable?

Generally, it is enough to put three or four keywords on the homepage of the website, not too many.

Generally, some major keywords will be put on the home page, and this larger keyword is generally easier to optimize competition.

Specific to each product page (that is, the specific product page selling goods), I suggest not to exceed 2-3 keywords.