Hello, the conditions for the company to settle in Tmall are as follows:

① The fixed number of years is more than one year (the longer the better)

② The registered capital is more than 1w

③ The general taxpayer

④ The company can't undergo major changes (change of legal person, change of registered capital, etc.) in recent 1-2 years

⑤ Try not to have any business anomalies.

⑧ The company is actually operating, not a shell company.

pet-name ruby business scope is accurate, not too wide. For example, if you want to settle in furniture, the scope is furniture or furniture-related, and other redundant business scope should be avoided as far as possible. There are furniture, cosmetics, clothing, computers, investment, real estate, which are very wide, and the probability of going to the store is almost

Second, the requirements for trademarks.

the flagship store needs the R logo

the franchise store needs the TM logo

Note: the trademark cannot be a pure graphic trademark, otherwise the Tmall store will not be named and the store domain name will not be named.

then, we should pay attention to the materials that need to be prepared for moving in, mainly in three aspects.

1. Documents

All scanned documents such as pixel and format business license, account opening permit, front and back of corporate ID card, general taxpayer qualification certificate, trademark certificate, industry qualification, etc. must be scanned and printed first, and then stamped with the official seal of the store-opening company before scanning. The minimum pixel value of the picture must be 8, preferably 8*8. When the pixel is large or small, the system will automatically compress it, resulting in ambiguous information.

Second, the flagship exclusive power of attorney

1. Fill in the name of the company that opened the store at the beginning, and be careful not to fill in more words or omit words (whatever the company name is on the business license); The power of attorney template comes with the word "company", so don't repeat it.

2. The name of the authorized trademark should not be misspelled. Even if a letter is misspelled, it will be typed back and supplemented when the data is reviewed.

3. The time for trademark authorization should be at least one year. When filling in, please pay attention to whether the authorization time is more than one year.

4. The seal of the authorized company and the seal of the store opening company cannot be reversed. The authorized company should pay attention to the fact that the trademark has multiple states

(1) The exclusive power of attorney may not be provided under the name of the store opening company;

(2) If the trademark is in the name of another company, the exclusive power of attorney needs to be stamped with the official seal of the company that opened the store and the official seal of the company that holds the trademark;

(3) If the trademark is in the name of an individual, the name of the legal person shall be signed by the handprint, and the identity card of the trademark holder shall be provided, and the signature and seal shall be printed by the handprint.

Third, Alipay Power of Attorney

Many merchants use the old version. At last, the enterprise qualification review will definitely make you revise it again, which will inevitably lengthen the time for the next store. Fill in the product list:

1. The brand name column should be consistent with the trademark name (please check the trademark certificate).

2. Fill in the full name of the company as "manufacturer name".

3. If there is no manufacturer in the place of origin, write down the address of the company that opened the store.

4. category filling: level I category/level II category.

5. The specific product name column needs to clearly indicate the product name, not only the product model, but also ten different products. For example, your product is XX brand lipstick. Please don't fill in the XX brand color number, please fill in the XX brand red number.

6. The goods sold must conform to the "approved goods" on the trademark certificate. The product list must be filled in, and the blank product list cannot be approved. Don't forget to fill in the content. As the most important part of Tmall's entry, the information determines the success of the entry. The above points must be done.

the fee for entering tmall mainly includes deposit+annual fee.

1. Margin

Flagship stores and specialty stores: the margin for shops holding the notice of acceptance of trademark registration is RMB 1,, and that for shops holding registered trademarks is RMB 5,;

franchise stores: stores with the notice of acceptance of trademark registration have a deposit of RMB 15,, and stores with registered trademarks have a deposit of RMB 1,;

in fact, it is the difference between TM bid and R bid, and the fee paid by R bid is slightly lower.

II. Annual fee

The annual fee charged by Tmall Mall is basically 3, to 6, according to the categories. If the corresponding sales amount is reached, 5% or 1% of the annual fee can be refunded when it is renewed.