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Trademark registration text or case?
Trademark registration text or pattern is better? When submitting an application for trademark registration, the graphics and characters in the logo can be registered separately or together. If registered separately, it is equivalent to applying for two trademarks; If the combination is registered, it is equivalent to applying for a trademark. The following is a detailed introduction to intellectual property rights for everyone.

In combination registration, once the registration is successful, both the text part and the graphic part can be protected. As only one application for trademark registration is submitted, the trademark applicant only needs to pay the registration fee once. Because of this, many entrepreneurs use the combination registration method, and one application can protect the pictures and texts at the same time. However, combined registration has the following two disadvantages:

First, the probability of successful trademark registration is reduced. When applying for merger, the Trademark Office will still examine it separately, once for graphics and once for words, mainly to examine whether the applied trademark is significant or not and whether there are similar trademarks. As long as one graphic or text fails to pass the examination, the whole trademark will be rejected.

Second, trademarks are inconvenient to use. According to the regulations, trademarks should be used in strict accordance with the patterns on the trademark certificate and should not be changed at will. The combination of registered trademark, graphics and text is a whole. If the graphic moves from the left side to the right side of the text or from the top to the bottom during use, these are prohibited. If it is changed without authorization, once it is discovered, the lighter will be punished, and the heavier may revoke the trademark. We remind trademark applicants not to take chances. Even if the act of changing the trademark without authorization has not been discovered by the relevant departments for the time being, the competitors or potential demanders of the trademark are always concerned. If they report to the relevant departments, it may eventually lead to the trademark applicant being punished or the trademark being revoked.

Is the above a good trademark registration text or a good design? The whole content. If the trademark user considers the cost, he does not intend to change the trademark (including graphics, characters or the relative position between graphics and characters, etc.). ) In a short period of time, trademark applicants can choose to register in combination; However, for the sake of long-term brand strategy, or if we intend to display trademarks in a more flexible way, we suggest that trademark applicants register separately. After all, you only need to pay a few hundred yuan more to reduce the registration risk and save unnecessary trouble. Why not? If you have any other questions, you can consult an intellectual property consultant.