Zhonghui Design Original Works
1, functionality
At the moment when material life is greatly satisfied, people have higher requirements for all aspects of life, and commodity packaging is no exception. It is true that modern packaging design has certain functionality, but it is more just to adapt to the storage, transportation, display and carrying of goods and pay attention to ensuring people's safety in use. But this is far from meeting people's increasing packaging requirements.
For example, when choosing packaging materials, we should choose ceramics, plastics, glass, cardboard and so on. According to the properties of the goods, the tensile, extrusion, compression and wear resistance are guaranteed, and at the same time, the sun, moisture, corrosion and leakage are taken into account. In addition, it is necessary to improve humanization, provide convenience for consumers by using portable, hanging and open forms, and highlight practical value and practicality.
2. Aesthetics:
The aesthetic feeling of packaging design is a very important feature, which can not only beautify the goods to a certain extent, but also give people beautiful visual enjoyment. More and more commodity packaging began to pursue aesthetics, or to highlight the beauty of form and material, or to emphasize the beauty of rhythm and rhythm, or to show the beauty of contrast and coordination. In short, they are all looking for more suitable aesthetic expressions to provide better services for production, sales and use.
3. Diversity:
In addition to basic rich functions and beautification forms, packaging design should also incorporate more flexible design methods to achieve a breakthrough in diversity. For example, when entering a supermarket, the packaging of various commodities is often dazzling, whether it is the shape of bags, boxes, bottles, cans or sets, or the portable, stacked, side by side and systematic display mode, all of which serve the sales of commodities.