Famous trademarks are generally protected in the following ways: The owner of a famous trademark can submit evidence proving that his or her trademark constitutes a well-known trademark to the industrial and commercial administration department in accordance with the relevant protection provisions of the Trademark Law, and propose protection accordingly. Requests related to famous trademarks. If the Trademark Office determines that protection should be provided in accordance with the law, it shall order the infringement of famous trademarks to cease and seize and destroy illegally used trademarks.

Legal Basis

Article 3 of the "Regulations on the Implementation of the Trademark Law of the People's Republic of China" Where a trademark holder requests the protection of a well-known trademark in accordance with Article 13 of the Trademark Law, Evidence materials proving that the trademark constitutes a well-known trademark should be submitted. The Trademark Office and the Trademark Review and Adjudication Board shall, in accordance with Article 14 of the Trademark Law, determine the well-known status of a trademark based on the needs of reviewing and handling cases and the evidence materials submitted by the parties. Article 72 If a trademark holder requests the protection of a well-known trademark in accordance with Article 13 of the Trademark Law, he may submit a request to the industrial and commercial administration department. If the trademark is recognized as a well-known trademark by the Trademark Office in accordance with Article 14 of the Trademark Law, the industrial and commercial administration department shall order it to stop using the trademark in violation of Article 13 of the Trademark Law, confiscate and destroy the illegally used trademark logo; the trademark logo and the goods Those that are difficult to separate will be confiscated and destroyed together.