Liu Wangzhi

Golden Dragon Jewelry originated in Hong Kong and is affiliated to the Golden Dragon Jewelry Group. It focuses on the research and development, production, distribution and brand terminal chain operation of gold jewelry. After 25 years of hard work and accumulation, Golden Dragon Jewelry has developed into one of the three largest gold jewelry operators in the domestic jewelry industry, and has been awarded the title of "China's Well-known Trademark". He is currently the executive director of the China Jewelry, Jade and Jewelry Industry Association and a comprehensive member of the Shanghai Gold Exchange. It has reached multi-year strategic partnerships with international institutions such as the International Platinum Association, World Gold Council, and De Beers, and is the designated supplier of the World Gold Council’s only gold and perfect pure gold products.

Jinlong Jewelry has one of the largest self-owned jewelry industrial parks in Asia covering an area of ??more than 25,000 square meters. It has nearly 5,000 jewelry end customers nationwide, and its products cover more than 80% of the domestic market.

1. "Golden Gift Model"

Jinlong Jewelry Group is known as the "Golden Gift Model". Strong strength and superb quality have won unanimous recognition from society and relevant departments. The national leaders presented the Taiwan delegation led by Lien Chan and the Ministry of Foreign Affairs to Prince Philip, the husband of the Queen of England, "Zheng He's Seven Baby Ships", the China Military Museum presented President Obama's gold and jade tiger charm, the Beijing Olympic Games Golden Bird's Nest precious metal gift, and Poly Group auctioned twelve Golden Dragon Jewelry is honored to be an authorized manufacturer of animal head art pure gold ornaments, etc. In recent years, Golden Dragon jewelry has appeared in several of China's major events with far-reaching global influence, such as the Olympic Games, World Expo, Asian Games, Universiade, etc. This is an honor for Golden Dragon Jewelry and an encouragement to the brand. As a result, Golden Dragon Jewelry has gained the reputation of being a model of global art gold collections and a royal jeweler of China.

2. The world’s first Imperial Palace Jewelry

2012 China Jewelry and Jade Jewelry Yearbook

Under the world’s only joint dual authorization of the National Palace Museum in Taipei and the Zhejiang Provincial Museum, Golden Dragon The jewelry group successfully created 1:1 and 1:9 art gold collection editions of "Dwelling in the Fuchun Mountains", which were unveiled at the Shenzhen Cultural Expo in 2012. The 1:1 "Dwelling in the Fuchun Mountains" artistic golden collection is on a nationwide tour, which has toured Wuhan, Chengdu and other places, causing a sensation in all places, with citizens lining up to see it. Later, Jinlong Jewelry Group joined hands with the National Palace Museum in Taipei and the National Palace Museum in Shenyang on both sides of the Taiwan Strait to create the world's first "Forbidden City Royal Jewelry". Golden Dragon Jewelry proposes that China’s royal culture and royal jewelry cannot continue to sleep, locked behind the thick and cold door of the Forbidden City safe, so that the privileges and enjoyments of the royal aristocrats in the past can enter today’s people’s lives, and the public can have the opportunity to collect the Forbidden City jewelry. Cultural and creative products.

China Jewelry and Jade Jewelry Yearbook 2012

3. Enter the top domestic business system

Jinlong Jewelry invested a huge amount of 500 million to launch a nationwide terminal retail chain. Jinlong Jewelry has won recognition from the market with its strong strength, domestic first-class terminal image and systematic management. Top domestic business systems have issued cooperation invitations and reached strategic cooperation agreements with Jinlong Jewelry. At present, Jinlong jewelry stores have successfully entered Shenzhen Huaqiangbei Maoye under the Maoye system, Jinan Bayi Ginza under the Ginza system, Tianjin Parkson under the Parkson system, Guangzhou Department Store under the Guangzhou Baiyun system, and Shenyang Xinxin under the Dashang Group Mart, Intime Department Store, Youyi Department Store, etc.

Jinlong Jewelry adheres to the development strategy of "Brand Makes the Future", completed the infrastructure construction and market layout of the brand operation system, and established 11 brand regional operation centers across the country. In the next five years, Jinlong Jewelry will expand the national chain operation of Jinlong Jewelry brand through a combination of direct chain operation and franchising, and realize the expansion plan of 500 specialty stores.

2012 China Jewelry and Jade Jewelry Yearbook