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The development history of Dolce & Gabbana

October 1985

The Dolce & Gabbana trademark was born, and the new talent category participated in the Milan fashion show for the first time

March 1986

Launching the first in-house produced fashion collection and holding the first real women fashion show.

March 1987

The first knitted clothing series was launched.

August 1987

A new showroom was opened at No. 7, Via Santa Cecilia, Milan.

October 1988

Signed a garment production agreement with the Dolce Saverio clothing company of the Domenico Dolce family in Legnano.

April 1989

The first women's fashion show was held in Tokyo.

July 1989

Launched the first underwear and swimwear series.

January 1990

Launched the first men’s collection

April 1990

The first men’s/women’s fashion show in New York show.

October 1990

Signed an agreement with the Genny Group in Ancona to serve as design consultant for the Complice series (until 1994).

November 1990

The New York showroom opened at 532 Broadway Street.

September 1991

Accessories: Launch of the first patented silk scarf series.

January 1992

Launched the first patented tie series.

July 1992

Launched a patented men's swimwear series.

October 1992

The wedding dress series was launched, which supplemented and enriched the ready-to-wear (until 1998).

October 1992

The first women's perfume of the Dolce & Gabbana Parfum series was launched, produced and sold by Euroitalia.

January 1993

Launched a patented men's underwear series

May 1993

Established a trading department, men's clothing department A new showroom for the women's clothing department is opened in Milan, Piazza Umanitaria 2 (moved to Via Goldoni 10 from May 2002). Here are the press department and the trading branch of the D&G series.

September 1993

150 sets of costumes were specially produced for Madonna's The Girlie Show global concert.

January 1994

The new series D&G Dolce & Gabbana for young people was born, produced by Isernia's Ittierre company and sold globally. Launch of first menswear collection.

February 1994

Dolce & Gabbana store opened at No. 2 Spiga Street, Milan.

March 1994

Launched the first D&G Dolce & Gabbana women's clothing series.

June 1994

Casa fashion series (from 1999, only produced in limited quantities for Dolceamp; Gabbana stores).

November 1994

Launched men's perfume Dolceamp; Gabbana Pour Homme, produced and sold by Euroitalia.

January 1995

The D&G store opens in Via Venezia 7, Milan: men's clothing, women's clothing, denim clothing and accessories.

September 1995

The design department and representative office were established at No. 7, San Damiano Street, Milan.

December 1995

Signed an agreement with Marcolin Company for Dolce & Gabbana sunglasses and myopia glasses series.

March 1996

On the occasion of the tenth anniversary, the book "Ten Years of Dolce & Gabbana" is published, collecting the most important advertising and editorial images. Published by Italian publisher Leonardo Arte; German version by Schirmer/Mosel Verlag; English version by Abbeville Press.

April 1996

Signed an agreement with the Japanese Misaki Shoji Group to set up sales points in Japan and be responsible for selling the Dolce & Gabbana and D&G series.

June 1996

Released D & G single album "Music"

November 1996

The first D&G youth series fashion show - 1997 spring and summer women's wear series - was held in New York.

April 1997

The new headquarters of Dolce Saverio Joint Stock Company was established. It is located at No. 123, XX Settembre Street, Legnano, Milan. Dolce & Gabbana Industrial Joint Stock Company produces Dolce & Gabbana brand men's and women's products. Women's ready-to-wear. The architect of the headquarters is Gian Maria Torno, with a total area of ??120.000 square meters. The production structure is equipped with information systems at each level of the production cycle. Information and technology are harmoniously combined with human resources.

June 1997

Release D&G single album "More More More"

September 1997

Dolce & Gabbana store opened at 825 Madison Avenue, New York.

September 1997

The D&G store opened at 434 Soho Street, West Broadway, New York.

November 1997

Launched men's and women's perfume By Dolce & Gabbana in Italy.

December 1997

The book "Dolce & Gabbana Wildness" was published, collecting the most important editorial images with animal prints as the main line.

March 1998

A new showroom opened at 660 Madison Avenue, New York.

May 1998

Launched the D&G glasses series

November 1998

Published by the famous French publishing house Assouline The release of a new book about Dolce & Gabbana is part of the hugely successful collection "Mémoire de la Mode". French version: Assouline; Italian version: Octavo; American version: Universe Publishing (Rizzoli International Publication Inc.); British version: Thames amp; Hudson Publishing; German version: Schirmer/Mosel; Portuguese version : Cosac & Naify Press.

February 1999

Launched men's perfume Damp; G Masculine and women's perfume Damp; G Feminine.

May 1999

Dolce & Gabbana implemented an industrial verticalization strategy and selected Dolce Saverio Joint Stock Company (today's Dolce & Gabbana Industrial), which holds the patent certificate for the group's clothing department. AG) 51, and DGS AG 100 for point-of-sale self-sales management.

May 1999

Acquired 5 of Marcolin Co., Ltd., which holds the group’s glasses patent certificate.

June 1999

Specially made costumes and accessories for Whitney Houston’s 1999 World Concert

September 1999

Dolce & Gabbana men's clothing store opened at 26 Spiga Street in Milan.

February 2000

Launched a new series of D&G TIME watches, produced and sold by Binda International.

February 2000

The official website was launched, with pictures and information about the world of Dolce & Gabbana.

March 2000

Dolce&Gabbana began to absorb the production and sales of its own patented knitted clothing, underwear and swimwear, silk scarves and ties starting from the autumn and winter of 2000/2001. .

March 2000

Launched the D&G men's and women's underwear series (starting from the autumn and winter of 2000/2001).

June 2000

The new company-Dolce & Gabbana Co., Ltd. was opened. Leather Goods and Footwear Department, Via Santa Maria Maddalena 49, Incisa in Valdarno, Florence.

November 2000

Dolce & Gabbana and Madonna: For the singer’s comeback, the two designers were not only responsible for the costumes but also the stage sets, bringing the legendary New York The Roseland Ballroom stage and Brixton College in London were transformed into a computer space-time farm.

January 2001

D&G Dolce & Gabbana children's clothing series (children's clothing and children's shoes), produced and sold by Dolce & Gabbana Industrial Joint Stock Company.

May 2001

Launched new unisex fragrance Dolce & Gabbana Light Blue.

May 2001

Dolce & Gabbana sponsored a fashion show and charity event for the Children's Action Network at the Los Angeles home of international director Steven Spielberg.

March 2002

According to the new concept of Dolce & Gabbana store, we worked with architect David Chipperfield to expand and renovate Dolce & Gabbana located at 825 Madison Avenue, New York; Gabbana store.

April 2002

Specially made clothing and accessories for Kylie Minogue’s 2002 European Tour

May 2002

A new showroom was opened in Tokyo, and Dolce&Gabbana's new branch in Japan, Japan K.K., was established in August 2001. It will be responsible for the sales of Dolce&Gabbana and D&G collections in specialty stores and shop-in-shops.

May 2002

A new showroom with menswear and womenswear departments, a patent department and a press/advertising department opens in Via Goldoni 10, Milan.

The 7-storey building, with an area of ??10,000 square meters, is characterized by its pure form, uniformly sized intervals and harmonious use of materials; transparent surfaces alternate with paved basalt slabs, teak trim accents Baroque furniture, while Sicilian floral pottery is dotted throughout A giant hanging garden of Mediterranean vegetation. It has been fully operational since 2003.

January 2003

The new store opened at Corso Venezia 15 in Milan sells exclusively men's clothing. In this historic building in Milan, containing new transversal concepts, in addition to a complete men's collection to choose from, Dolce & Gabbana also offers a world of wellness, with a beauty center for men and women, a traditional Sicilian barbershop and a Martini bar.

March 2003

The first Dolce & Gabbana Vintage store opened at Spiga Street 26/a in Milan, displaying famous clothing with the Dolce & Gabbana Vintage label. A store has opened adjacent to Spiga Street 26/b, specializing in Dolce & Gabbana women's accessories: handbags, scarves, glasses, belts and small leather goods.

September 2003

Launched new perfume Sicily Dolce & Gabbana. The advertising spokesperson is Italian movie star Monica Belluci, who embodies the spirit of Sicily both in print ads and in a TV commercial directed by Giuseppe Tornatore and set to music by Ennio Morricone.

October 2003

Published the book "HOLLYWOOD (Hollywood)", dedicated to Hollywood and stars who choose the Dolce & Gabbana brand, including today's most important Hundreds of beautiful photos of movie stars: This book is published by Assouline Publishing House, the proceeds of which will be used for charitable donations.

January 2004

The book "Calcio (Football)" was released, a dedicated tribute by Domenico Dolce and Stefano Gabbana to football players who are the new icons of contemporary male style. 44 football players, 3 complete teams and 2 coaches all wore Dolce & Gabbana clothing, photographed in black and white by Mariano Vivanco. Proceeds from the book sales are donated to four charitable associations designated by certain teams participating in the program.

March 2004

Dolce & Gabbana's first store in Spain opened in Madrid: located on Calle Ortega y Gasset, with an area of ??700 square meters and two floors.

May 2004

Signed a new agreement with the Italian branch of Citro?n Automobile to manufacture D&G versions of the C3 Berlina and C3 Pluriel sedans. Among the black or silver models, the sedan (special limited series) looks noble because it is equipped with the Swarovski crystal logo, chrome bumpers, leather seats, and the D&G logo on the gearbox and Swarovski diamond circle.

June 2004

Dolce & Gabbana’s new women’s clothing store opened at 26 Spiga Street. One thousand square meters are decorated with basalt, mirrors, real glass, bright steel and other materials, decorated with Baroque-style furniture and Venetian Murano chandeliers. There are two movable elevators like a set, facing a spectacular giant plasma screen. A small Mediterranean garden, a couch, a VIP room decorated with furs, all features reflect the unique and luxurious essence of Dolce & Gabbana style.

April 2005

Dolce & Gabbana’s second store opened on Rue du Faubourg St. Honoré. The entire ground floor of two historic buildings has been completely renovated to become the new Dolce & Gabbana store, which (like the stores in Milan and Los Angeles) specializes in men's clothing.

April 2005

Dolce & Gabbana Underwear’s latest advertisement, produced by Mariano Vivanco: The advertising models selected football stars Fabio Cannavaro, Gennaro Gattuso, Gianluca Zambrotta, Andrea Pirlo and Manuele Blasi.

April 2006

During Salone 2006, Metropol Dolce & Gabbana held a special exhibition of Ron Arad's "Blo - Glo": the London designer was on display The latest selected works of the teacher.

April 2006

The new book "Milan Dolce & Gabbana" will be sold in the Dolce & Gabbana store, which contains 140 exclusive photos of Mariano Vivanco. The book is published by Electa and is also available in selected bookstores around the world from the beginning of May. It is sold in two products: a deluxe edition dedicated to shops and bookstores and a "newsstand" edition sold at newsagents throughout Italy and with certain Mondatori periodicals.

May 2006

The uniforms of the Italian national football team participating in the 2006 World Cup in Germany will be specially designed by Dolce & Gabbana.

July 2006

D&G’s new headquarters opened at Broggi Street 23, Milan. The building is four floors high and covers an area of ??5,000 square meters. It comprehensively displays the image of D&G in a clear and direct way. The design is contemporary and clean in form, yet full of strength and character through the use of sophisticated materials such as Namibian white stone, clear glass and rough steel.

September 2006

The first Dolce & Gabbana store opened in an old building on the Bund in Shanghai; there is also a bar in the store, which is the first " "Designer Bar", which recreates the Martini Dolce & Gabbana bar concept in Milan, is promoting its concept abroad for the first time.

September 2006

Launched Dolce & Gabbana's latest women's fragrance "The One", which has oriental characteristics and is designed for a unique woman, a real star. . The face of the fragrance is supermodel Gisele Bundchen, who stars in a gorgeous advertisement shot by Jean-Baptiste Mondino.

October 2006

The book "Fashion Album" was released, interpreting Dolce & Gabbana style and the greatness that contributed to the creation of the image of an era. Tribute to photographers: Patrick Demarchelier, Steven Klein, Peter Lindbergh, Craig McDean, Steven Meisel, Helmut Newton, Paolo Roversi, Mario Sorrenti, Juergen Teller, Mario Testino, Michael Thompson, Inez van Lamsweerde & Vinoodh Matadin, Ellen von Unwerth.

This book has more than 400 pages and is published by Skira Publishing House. It has a large and unique layout. A portion of proceeds from book sales will be donated to Child Priority.

October 2006

Dolce & Gabbana opened its new store GOLD in Milan. With an area of ??more than 1500 square meters and a multi-level structure, the GOLD store consists of four different but interconnected spaces: a coffee shop, a cocktail bar, a bistro and a specialty restaurant. The materials used (mirrors, red marble, bright steel, oak, brass) give a strong chromatic impact, mainly in gold; the architectural design is by Ferruccio Laviani and Gianmaria Torno.

November 2006

Dolce & Gabbana specially made three sets of clothing for singer Kylie Minogue for the "Showgirl Homecoming Tour" starting in Sydney on November 11, 2006 Concert.

December 2006

Dolce & Gabbana launches the “Animalier” collection, a collection of accessories characterized by leopard print, a print that has played an important role in the history of the Dolce & Gabbana brand It appears so often that it has become one of the most solid symbols. The extensive selection includes 21 handbags in different shapes and sizes, small leather goods, small cosmetic bags, reversible belts, hats, flat women's shoes and headbands, combining leopard print fabrics with white or tobacco-colored genuine leather. become.

December 2006

Dolce & Gabbana and Penelope Cruz join forces to donate four specially designed suits worn by the movie star during some of her most famous world premieres Costumes to support The Art of Elysium, a non-profit fundraising organization. The garments, which were auctioned on the website, were presented at a special gala held on December 13, 2006, at the Chateau Marmont Hotel in Los Angeles, attended by: Amber Valletta, Christian Slater, Dustin Hoffman, Dylan McDermott and Shiva Rose, Eva Longoria , Gael Garcia Bernal, Ginnifer Goodwin, Giovanni Ribisi, Justin Chambers, Kirsten Dunst, Kirsty Hume and Donovan Leitch, Lindsay Lohan, Orlando Bloom, Ridley Scott, Rinko Kikuchi, Rose McGowan, Salma Hayek, Sharon Stone and other guests. The garments were on display at the Dolce & Gabbana store on Rodeo Drive in Beverly Hills from December 14, 2006 to January 4, 2007.

2010

Dolce & Gabbana opened a store in Beijing Yintai.

March 14, 2011

Dolce & Gabbana opened a Sina Weibo account and entered China's online marketing.

August 8, 2011

Dolce & Gabbana official online flagship store was officially launched in China. Its online store is operated by YOOX Group and supports local distribution, covering more than 100 locations in China. Cities and regions.

January 2013

Dolceamp; Gabbana launched the 2013 autumn and winter men's wear series, the theme is "Devotion", with a strong religious connotation, whether it is a show The statue of the Virgin placed in the set, as well as the religious portraits and choir patterns painted on the clothes, all gave the entire show an atmosphere intertwined with a sense of sanctity and simple folk customs. The wide-sleeved poplin top has become one of the main styles at this Dolce&Gabbana show. Its loose and comfortable silhouette, drapey texture, and casually rolled cuffs make it look more casual and chic. . But probably everything from the models to the clothes maintains the original Sicilian style.