But it is precisely because people like it constantly that many unscrupulous companies seize business opportunities and register the names of Olympic champions as trademarks. This practice has violated the legal rights of these Olympic champions.
It can also be seen that benefits are always the object pursued by these companies. These unscrupulous companies are looking forward to taking advantage of the enthusiasm of athletes and making a big profit from these trademarks. However, this practice has aroused strong dissatisfaction and opposition from many people.
As the hottest all-red Zen in recent days, her name was registered by many companies less than half a month after the Olympic Games. These trademarks also involve a variety of categories, from daily necessities to beer and beverages to clothing, shoes and hats.
In response, Quan Hongchan made a simple response on social media, sending an angry expression and the word "no". Of course, Yang Qian, Chen Meng and others had similar experiences. Their names have also been registered by some unscrupulous companies.
It can be said that there are only things we can't think of, and there is nothing that these unscrupulous companies can't do. I have to say that such a bad idea is really wonderful enough. In response to this matter, the Chinese Olympic Committee finally couldn't sit still and publicly issued a statement in response to this matter.
The Chinese Olympic Committee said that the practices of these companies obviously do not comply with relevant laws and regulations, and the legitimate rights and interests of athletes should be respected and protected, and no acts that harm the legitimate rights and interests of athletes should be carried out.
At the same time, it is also an act that damages the legitimate rights and interests of athletes to use their names as trademarks without their consent. Therefore, these companies should immediately stop this infringement and remain relatively rational.
I have to say that the practice of the Chinese Olympic Committee is well-founded. I also hope that these unscrupulous companies can consciously abide by the corresponding regulations, otherwise it is entirely possible for athletes to take legal weapons to defend their legitimate rights and interests.
Moreover, these practices of rubbing heat may not bring good results. As athletes, they compete for gold and silver in the field and achieve excellent results. They should be the objects we respect and learn, not the victims of unscrupulous companies competing for benefits.
Therefore, we should also take action to resolutely resist this practice, so that these unscrupulous businessmen have no choice but to make them realize that it is not advisable to use the name of the Olympic champion as a way to rub their enthusiasm.
At the same time, respecting and safeguarding the legitimate rights and interests of athletes is also something that each of us should do. Therefore, instead of waiting to be held accountable by law, these companies might as well give up this enthusiasm as soon as possible.
A truly excellent commodity focuses on the quality of the product. Celebrity effect will enhance the popularity of products, but consumers will not buy your products just because they are related to celebrities, regardless of product quality.
Therefore, such a crooked mind won't work. I believe that the Chinese Olympic Committee will continue to take corresponding measures to help Olympic champions safeguard their rights, so that these unscrupulous companies can get due sanctions and punishment.