The Goldlion brand
originated in Hong Kong, China, and was founded by the famous patriotic and charity ambassador Dr. Zeng Xianzi. Goldlion (China) Co., Ltd. was founded in 1990. The company owns: Goldlion Formal Wear and There are two major brands: business leisure and Goldlion fashion and leisure.
Goldlion's series of products (and products with operating rights) include men's business formal wear, casual wear, underwear, sweaters, leather goods, leather shoes, leather bags, etc.
The Goldlion trademark was personally designed by the company founder Mr. Zeng Xianzi in 1970. It includes the trademark pattern, the brand name GOLDLION in English and Goldlion in Chinese, and the three of them form a whole. The Chinese translation of the brand name GOLDLION means "gold lion", which is a symbol of joy and auspiciousness and brings happiness to people.
The lion is the king of beasts, which means that it dominates the "men's world" in the clothing industry. With the style of a king, he has created a Chinese famous brand and a world famous brand. However, "Golden Lion" and "Jinshu" in Cantonese are homophonic. In order to avoid some customers thinking it was taboo, they translated the English GOLDLION into "Gold" and "LION" into "利来". "Goldlion".
The change of the Chinese brand name not only loses the royal aura of the original golden lion, but also contains the good omen of surging gold and profit. The brand name is loud, elegant and popular, and is very popular. Goldlion's trademark pattern is made up of the abbreviation GL of GOLDLION. Its connotation is still the golden lion, and its visual image reminds people that G is the earth and L is the golden lion.
There is a golden lion far away on the earth - Awakening the East: it indicates that Goldlion's products have infinite prospects. The standard English characters are written with a brush, creating a unique path, and the undulating strokes depict the world of silk. The winding road flashes with the charm of the oriental nation.
Extended information
The company's production, operation and franchise product series involve four major categories: men's clothing, underwear, leather shoes (franchised), and leather goods (franchised). Each product is made by a famous European master. The materials and designs are matched, the fashion and taste are integrated, and the exquisite craftsmanship shows the extraordinary magnanimity of men.
The consumer group of Goldlion's products is positioned at the new white-collar class that is young, enterprising, energetic, perseverant, wise, and advocating individuality, creating a new and elegant man's world. "Goldlion" has now become a symbol of confidence for tasteful men.
"Goldlion" clothing series formal wear series includes shirts, T-shirts, suits, trousers, casual pants, jackets, cotton-padded jackets, sweaters and clothing (including ties, leather goods, tie clips, gift boxes, etc.).
"Goldlion" golf series sports and leisure series, including shirts, T-shirts, casual pants, jackets, sweaters, etc.;
"Goldlion" underwear series, home wear and underwear series, including men's and women's Underwear, underwear, home clothes, pajamas, bathrobes, etc.;
The "Goldlion" leather goods series (franchised) includes men's and women's leather shoes and bags (franchised).