1. Store type What is the process of opening a Taobao store? How to do Taobao in rural areas? How are fees calculated? Please read below carefully. Taobao store types can be divided into Taobao stores and Tmall stores, which have the following types: 1. Taobao stores Taobao stores are divided into personal stores and corporate stores, of which corporate stores are divided into two types: Qizihao and Huzihao. Corporate stores can try to upgrade to Tmall stores. Individual: A personal store refers to a personal store that provides complete personal authentication information through Alipay personal real-name authentication and is opened and operated as a natural person. Enterprise: refers to a corporate store that has passed Alipay merchant real-name authentication and is opened and operated under the name of a company registered with the Industrial and Commercial Enforcement Office. Household: Based on Alipay real-name authentication, and at the same time passing Taobao individual industrial and commercial household identity authentication and opening and operating individual industrial and commercial household stores as individual industrial and commercial households or operators. 2. Tmall store-type flagship store: (1) It is a store-type flagship store: such as Suning.com and Red Star Macalline, which require high strength and cannot be opened by individuals. (2) Flagship store: A store opened by a merchant using its own brand (the trademark is R or TM status), or with an exclusive authorization issued by the trademark owner, to enter the Tmall store. (3) Number of brands: 1 (multiple brands are invited to settle in). (4) Exclusive authorization letter directly authorized by the brand owner. Specialty stores: (1) Stores opened by merchants on Tmall with authorization documents of other people’s brands (trademarks with R or TM status). (2) The number of brands is 1 (multiple brands are invited to settle in). (3) Direct authorization from the brand owner. Specialized store (1) A store that operates two or more other people’s authorized documents or private brand (trademark R or TM status) products under the same business category on Tmall. (2) The number of brands is at least two. (3) Authorization chain with brand owners as the source (authorization levels are based on the requirements of various purposes). The advantages of these three types of stores: flagship store > specialty store > specialty store. 2. Store Fees Does Taobao charge for opening a store? Whether it is a personal store or a corporate store, whether it is operated on a computer or wirelessly, it is currently free to open a store on Taobao Market. However, in order to protect the interests of consumers, a certain amount of consumer protection deposit is required for each category after the store is successfully opened. As shown in the picture: Margin fees for some Taobao categories: 1. Categories such as electric vehicles, accessories, transportation, etc., see the picture for details: 2. Categories such as online game equipment/game currency/account/power leveling, see the picture for details: 3. Categories such as large appliances and mobile phones, please see Figure 4 for details. Categories such as jewelry/diamonds/emeralds/gold, please see Figure 5. Customization/design services/DIY and other categories, please see Figure 6 for details. 6. Bags and leather goods /Hot-selling women’s bags/men’s bags and other categories, see the picture for details: The above are all the categories that require a deposit. Learn the e-commerce tutorial and learn more about e-commerce!