SAIC MAXUS MAXUS brand name is a combination of Chinese and Western, which complements each other and fits well with the brand identity of commercial vehicles. It shows the target customer group's future outlook and pursuit of life, and also highlights the brand's expectations and overall goals. It represents the mentality of consumers pursuing a successful career; It represents Tianjin Automobile Commercial Vehicle’s service commitment to consumers; It represents the extraordinary quality of its products, which can meet the needs of consumers; The overall structural feature of the brand trademark graphic is composed of three silver-white Composed of triangles. The shape design is simple and airy, with a sense of modernist design and quality. The three triangles each represent technology, trust, and enterprising spirit, which are the core concepts of the MAXUS brand. The upward arrow shape formed not only symbolizes the corporate philosophy of SAIC Motor Commercial Vehicles to strive for progress, enhance enterprising spirit, and pioneering spirit, but also reflects The MAXUS brand's brand service tenet is "user demand-oriented from beginning to end" and the brand's pursuit of meeting consumer requirements. ?