Word mark is a trademark composed only of characters, including China Chinese characters and minority languages, foreign languages and Arabic numerals, or a trademark composed of various languages. Graphic trademark refers to a trademark composed only of graphics. Logo trademark Logo trademark belongs to a kind of graphic trademark, which refers to a trademark that uses simple symbols to form a pattern. The characteristic of marking a trademark is a strong sign. Geometric graphic trademark Geometric graphic trademark is a trademark composed of abstract graphics, similar to logo trademark. Natural graphic trademark The so-called natural graphic trademark is a graphic trademark that takes people, animals and plants, natural scenery and other natural objects as objects. Some are physical pictures, and some are trademarks made of processed, refined, generalized and exaggerated natural graphics. Neutral trademark A neutral trademark refers to a meaningless trademark, similar to a graphic mark trademark. The trademarks of China are similar to those of foreign languages, and the graphics are similar to those of signs; The transliteration of Chinese characters is similar to the transliteration of foreign languages. Although this kind of trademark is meaningless, it is not easy to be confused with other people's trademarks, it is easier to be registered and the text is more modern. At present, many enterprises adopt this trademark. A combined trademark refers to a trademark composed of two or more components, also known as a composite trademark.