For enterprises, strengthening the protection of intellectual property rights and safeguarding their legitimate rights and interests is the best way to avoid the above risks. However, in recent years, there have been more and more cases of well-known brands being hitchhiked. Therefore, enterprises should not only do a good job in trademark protection in advance, but also leave one hand to defend the rights of infringing trademarks. In the case of "Dali Garden" trademark, the evidence submitted by trademark rights protection is the most important. "Market awareness" and "packaging approximation" are all important information for trademark rights protection, and the collection and submission of these evidences has undoubtedly become important.