1. Franchisees should first be familiar with the projects they join, as well as the start-up funds, enterprise prospects, development space, etc., to ensure full assurance and avoid losses caused by inadequate preparation.

2. To find the headquarters of Chenguang Stationery, you can go through Chenguang Stationery official website or consult local Chenguang Stationery stores. These two ways are more reliable.

3. Fill in the application form for joining and submit it to the head office for review.

4. After the approval, the agent agreement is signed, and the Chenguang store can be opened.

The prospect of Chenguang Stationery is very good. Stationery is a must in the vicinity of schools or in office buildings, and it has many advantages in joining. It is a new wave of entrepreneurship at present, with great advantages in products, good quality and low cost, which is more suitable for everyone to join.

Fees and conditions for joining Chenguang Stationery:

Chenguang Stationery is a very famous stationery brand, which is favored by consumers and franchisees. Joining in 219 is very promising. At present, the cost of opening a store of this brand is not much, mainly used for brand joining fee, store rent, decoration and goods collection fee, etc. Generally speaking, its investment is not large, which is affordable for ordinary investors.

Chenguang stationery is deeply loved by consumers, with good product quality, affordable price and very high cost performance. In fact, its requirements for opening a store are not high. As long as the franchisee has a strong sense of professionalism, has a storefront or business premises in the regional market, and has a certain capital investment ability and a certain risk bearing capacity, he can apply for joining. Extended information

Investigation before joining

It is difficult to judge a joining project only from the superficial situation such as the size of investment and the number of franchise stores. In fact, entrepreneurs should still examine the profit model and franchise system of the project.

first of all, it's best to make a secret inspection of the interested joining projects. Go to the franchise stores of the project to spend money, chat with the store owner or clerk as a customer, estimate the daily turnover, analyze the customer base, consumption period and so on; After the investigation lasts for a period of time, see if the results of the investigation are consistent with the contents introduced by the joining headquarters, so as to judge the honest attitude of the other party.

don't cooperate with dishonest leaders.

and if the project has not opened a franchise store at all, or the first store is less than a year, you should ignore it.

finally, it is necessary to understand the perfection of the franchise system of the franchise project. For example, inspect the leader's understanding and operation level of franchise business model, and see if he has a set of written and operable franchise management manual and franchise store operation manual; See if he is responsible and cautious in the selection of franchisees and the location of franchisees; See if he attaches importance to the interests and follow-up management of franchise stores.

the best way for this kind of inspection is to attend the training organized by the league leader, and then prepare a lot of questions to "make things difficult" for them to see if they are fully prepared for the joining project.

note

trademark registration certificate

the head office should be required to show the trademark registration certificate.

The so-called franchise means that the headquarters authorizes the franchise stores to use the brand. In other words, the headquarters must own the brand before it can authorize the franchise stores.

in other words, the headquarters must first obtain the trademark registration certificate issued by the Trademark Office of the State Administration for Industry and Commerce.

before joining, franchisees must first confirm that the headquarters really owns this brand before they can join with confidence.

payment method

payment method of royalty: generally speaking, the head office will charge franchisees three kinds of fees, namely, franchise fee, royalty fee and deposit. The so-called franchise fee refers to the fees charged by the headquarters for helping franchisees to make overall store opening planning and education and training before opening a store.

The royalty refers to the fees that franchisees need to pay for using the trademark of the headquarters and enjoying the goodwill. This is a continuous fee. As long as franchisees continue to use the trademark of the headquarters, they must pay regularly. The payment period may be once a year, quarterly or monthly.

as for the deposit, it is the fee charged by the head office to ensure that the franchisees will truly perform the contract and pay the goods on time.

among them, because the royalty is a continuous fee, some franchisees' headquarters will require franchisees to write a check for the full royalty within the contract period at the time of signing the contract. For example, if the contract period is five years and the royalty is paid annually, some headquarters will require franchisees to pay the royalty for five years in five checks at a time.

when the franchisee meets the requirement of the head office to draw up all the check denominations of royalties within the contract period at one time, he must remember to add a note on the contract. When the franchisee closes the store and no longer opens the store, the head office must return the unexpired royalties to protect his own rights and interests.

supply price

the price of supply from the headquarters: in general franchise contracts, the headquarters will require franchisees to purchase goods from the headquarters, and they are not allowed to purchase goods privately. This is often the most controversial part between headquarters and franchise stores.

because franchisees often think that the supply price of headquarters is high, they purchase from abroad. However, based on the consistency of the quality of the chain system, the headquarters had to ask the franchise stores to purchase from the headquarters in a unified way, so the dispute arose.

a more reasonable way is for franchisees to ask in advance that the price supplied by the headquarters should not be higher than the market price, or that it is acceptable to exceed the market price by a percentage, so as to avoid disputes between the two parties over the price afterwards.

business circle guarantee

business circle guarantee: Usually, in order to ensure the operating interests of franchise stores, the franchise headquarters will set up business circle guarantee, that is, no second branch will be opened within a business circle.

therefore, franchisees must be very clear about the scope of the business circle. However, the common situation is that the headquarters is not far away from the business circle, and when a second store is opened, it will affect the business of the original franchise stores and cause protests. In fact, if the headquarters is located outside the security business circle, the franchise stores have no right to protest.

however, it is worth mentioning that when some chain stores increase or reach saturation, it is difficult to open new stores under the protection of the business circle, so they take the opportunity to develop the second brand.

It means to use a new brand name, and the business content is exactly the same as the original brand, so that you don't have to be limited by the business circle guarantee of the original brand.

For example, there was a house intermediary chain system, which was like this. In the end, of course, it would lead to a group of resistance from franchise stores. Therefore, in order to protect their own rights and interests, franchisees should clearly state that the headquarters should not develop a second brand with the same business content when signing the contract.

Chenguang Stationery official website-Join Chenguang

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