"For me, fashion design is a kind of self-expression, an emotional catharsis as a wife, mother, friend and businessman." This passage just explains why Donna Karan is always aware of women's love and pursuit of fashion. What is different is that Donna Karan brand clothing is a multi-cultural clothing language expression, which integrates comfort, convenience and functionality.

Everyone has a special feeling for new york, a world metropolis. Donna Karan pays special attention to the lives of people around her: pedestrians in the street, women in the office, friends around her, their mentality, their lifestyle and pace of life, and wherever they go, they will be her inspiration. For this reason, the word new york was specially added to her trademark to show the basic orientation of her diverse design-being an urbanite represented by new york. Donna karan is not only an excellent designer of women's wear, but also good at discovering the fresh blood of the times from her husband and male friends around her. Therefore, Donna Karan's design charm comes from showing its unique Excellence, which shows the power of fashion endorsement. Donna Karan's love for black is reflected in the design concept of pursuing comfort and paying attention to texture. From black sweater, black dress, long skirt to black tea set, and then to a pair of ebony chopsticks for decoration, we can see her color tendency. This combines her understanding and perception of fast-paced urban life, and coincides with her original intention of creating a world-class fashion that is neither artificial nor elegant.

Donna karan's fashion design is inspired by new york's unique lifestyle, unique vitality, unique urban atmosphere and unique modern rhythm. Its design tenet is: "Clothing must meet some needs of people, make life easier, and add some comfort, luxury and durability." It serves new york people all over the world who are attracted by new york, but eventually integrate into this famous city, and extends to those who yearn for the New York lifestyle. Clothing principle: clothing should be replaceable and widely adaptable from morning till night and from summer to winter. These are all loyal to artistic taste.

To some extent, Donna Karan can be called the Chanel of contemporary America. Donna karan brand leads and guides the clothing of American women today, and strives to serve all modern fashionable women who advocate beauty. Donna Karan's clothing is identified by her full name, but she seldom designs the brand name directly on the outside of the clothing, but only on the cloth label inside the clothing.