Catalogue
Lesson 1: Learn the meanings of some common terms used by businesses (the difference between genuine goods, parallel goods, Hong Kong goods and licensed goods)
Lesson 2: Points to pay attention to when you want to buy genuine skin care products and cosmetics online
Lesson 3: Open showdown between true and false skin care products! (It is divided into domestic, Nissan, Korean, Europe and America.) The third lesson mainly focuses on the identification methods of domestic Olay and Yaqian.
The fourth lesson: Japanese skin care cosmetics identification methods (Shiseido, Kanebo, KOSE and SKII identification methods)
The fifth lesson is Korean skin care cosmetics identification competition (VOV, Aili and Lan Zhi identification methods)
Aubrey, Clinique, CD
)
Lesson 7 Complete collection of official websites of world-famous cosmetics and skin care products (it's a comprehensive collection, and you may have a lot of them here! I also posted the Taiwan Province version of the website)
Lesson 8 Latest Finishing of Cosmetic Batch Number Daquan+Website Update
Lesson 1: Learn the meanings of some common terms used by businesses
Authentic: Authentic may be parallel or licensed, but there is no uniform statement, but it must be genuine.
parallel imports: in fact, parallel imports are genuine goods, but the channels are not formal, without customs duties and Chinese instructions. For example, the biotherm you bought at the counter in the United States, and then you brought it back and sold it. This kind of you brought back without customs duties is parallel imports, but it is definitely genuine. And the price is cheaper than that of regular channels.
imitation goods: there are many kinds of imitation goods, including goods A, A, B and C. Clothing, leather bags and cosmetics are generally classified in this way. It doesn't matter whether clothes and leather bags are imitation goods, but they are cheap anyway. We only like styles, but cosmetics? ! It's a fake. Well-made imitation cosmetics will not hurt the skin, and may have some effects, but the effect is less than 1% of the genuine ones.
licensed goods: genuine goods from regular channels, which have passed customs duties, national inspection and Chinese instructions.
hong kong goods: there are two kinds of hong kong goods, one is brought back from regular shopping malls in hong kong, that is, parallel imports; There is also a so-called Hong Kong product, which is also called Hong Kong product, but you need to see if this kind of cosmetics has been produced in Hong Kong. For example, Lancome is only made in Taiwan Province and France, so the so-called Hong Kong-made Lancome is a real fake. Anyway, I have never heard of any Lancome factory in Hong Kong, but it won't be very bad when used, just not as good as the real one:).
how can I tell if the goods are from Hong Kong? Samples and cheaper cosmetics tell you the simplest and most effective way: directly look at whether there are traces of transparent film packaging and labeling! Generally, some cosmetics chain supermarkets in Hong Kong, such as Sasha and Zhuoyue, sell things in transparent film packages, and they all put their own logo price tags on them. When they are brought to the mainland, individuals often tear off the price tags for the sake of price confidentiality. But most of them are not easy to tear, which will leave traces on the goods. Explain that these are all goods that have been sold on the shelves today. This is simple and easy to distinguish, please remember! Note: Everything of Sasha and Zhuoyue has a price tag on it.
Lesson 2: Some points that MM who want to buy real skin care and cosmetics online should pay attention to
1. Distinguish what you see according to my later lessons. If a shop has an imitation, you should be careful or don't buy anything else at all, because if you don't specialize in this series, it is difficult to guarantee that it is genuine.
2. Don't think that the boss really believes it when he promises. He has several possibilities, one is true and the other is false, but he doesn't know. There is another interest in it, and there are many excuses waiting for you when you get it back.
3. Some parallel stores are imitations (not all stores), and there are all kinds of imitations. The boss is not small. If there are various relationships, I will see CK, lancome, shisedoo, sk-2, Kose, Yuxi, Oprah, and many others with my own eyes. If I go to get the goods, it will be almost the same.
4. Go to a reputable parallel store to buy things, and there are also good parallel stores, all of which are genuine. It depends on your eyes.
5. Don't think that there is any magic trick, just look at the bar code or where the production date is, etc ..... Every imitation is different, and there is no unique trick to judge the authenticity. For example, some genuine VOVs have no date (or I don't know the method of indicating the date, and some are genuine without weight).
6. don't think that the expensive ones are real, and some can sell the imitation to the real price, even more than the real price, to cover up that they are not real. Don't think that the cheap is imitation. The profit of each business is different from the way to attract customers. Maybe this cheap is made up by something else.
Lesson 3: Open showdown between true and false skin care cosmetics!
below, we subdivide the cosmetics and skin care products into four parts, which are made in China, Japan, Korea and Europe and America, to identify the authenticity of cosmetics and skin care products.
I've seen a lot of fake brands in the market (what I've heard doesn't count, seeing is believing): Yuxi, Olay, Yaqian, Kerosene, Kanebo, SKII, KOSE, VOV, ETUDE, Lan Zhi, H2O, Aubrey, Lancome, biotherm, Clinique, CD…… ...
identification method of domestic skin care cosmetics: Olay and Yaqian
DECORATION: underline"> How to identify true and false Olay?
first of all, we should distinguish it from the price. For example, the new Olay Revitalizing Essence Cream (55g) is about 75 yuan, while the fake product only sells for about 2-25 yuan, which is far from each other. Consumers must not be fooled by petty gain. The new Olay Revitalizing Essence Cream is only 55g (the revitalizing sunscreen lotion is 75ML), and now all the 28g Qinghua Cream and 32ML sunscreen lotion on the market are counterfeit.
Secondly, the authenticity is identified from the packaging. The packaging of genuine products looks more delicate as a whole, and the printing of trademarks and instructions is very clear, without font blurring and ink diffusion, especially when using instructions, it will have obvious protruding feeling with your fingertips, and it will not be erased. On the other hand, the packaging of counterfeit goods looks rough as a whole, the instruction text looks vague, there is ink diffusion, there is no protruding feeling to the touch, and it is easy to erase.
In addition, there are obvious differences between genuine and fake products in taste and feel. Authentic feels refreshing, while fake products are greasy; The authentic taste is a light rose fragrance, while the fake is a strong essence, much like the taste of the past vanishing cream.
The fake Olay Beauty Rejuvenation Mask has the following characteristics:
The genuine paper outer packaging box is silvery in color, and the fake is white
The paper outer packaging box is dull, with no shiny grain shading or dark luster, and the shiny grain shading color is dim
The paper outer packaging box is harder than the genuine paper, and the genuine paper outer packaging box is soft, and the lid switch is prone to crease
The inner color of the paper outer packaging box is different from the genuine paper, and the genuine paper is light (.
the embossed head logo of Olay on the paper outer packaging box is pressed by hand, and the embossed feeling is not strong. Authentic machine-pressed, with strong concave-convex feeling.
there is no steel seal shelf life and production batch number on the cover of the paper outer packaging box (you can make a toll-free call through the production batch number to check the authenticity)
The English white radiance on the front of the paper outer packaging box has no concave-convex feeling or a weak concave-convex feeling.
the telephone number of the 8 service hotline on the side of the paper outer packaging box of individual fakes is missing one digit.
the plastic film of mask packaging is thin in texture, and the font printing is rough.
The outside of the mask plastic film packaging bag is dirty, and there is liquid residue on the plastic film packaging bag.
The seal of the mask package is extremely poor, the secondary seal is lax, the stripes are uneven, and the stripes are skewed.
The seal of the mask package sealed by a common sealing machine lacks an English letter after the shelf life, such as A, B or F.
The seal of the mask package has a deep shelf life suppression, and the font is skewed, which is very similar to manual heating suppression or no shelf life, and it is printed with ink.
the product manual is paper-based and rough-printed, and the picture is like being copied by a color copier, with red color and large portrait.
The font size of the product manual is uneven, the format is irregular and the color is dark.
The mask itself is poor in texture, thinner than the genuine product.
There are 12 openings * unlike the picture on the box.
The fragrance of the mask is very different from the genuine product, like the smell of soapy water or cold perm essence.
how to distinguish true from false elegance?
All the packages of Yaqian brand have a label printed with "Uncover the surface, pull out the local anti-counterfeiting phone number and press the prompt to know the authenticity". Its shape is quite similar to a prize-winning sales lottery ticket. After uncovering it, you can inquire according to the phone number written on it to quickly identify the authenticity. It is this method that makes consumers feel relieved. When buying Yaqian products, be sure to check whether there is this label.
Lesson 4: Identification of Japanese Skin Care Cosmetics **
Recently, I have seen several Japanese fakes, Shiseido with parallel imports, etc. (especially uvwhite series), many of which are fake. The following is my little summary of these fakes and how to look at Japanese fakes. The following seven items are common to Shiseido, KOSE, Kanebo and SKII:
1. Many fakes have typos, such as "tax swallows". Only China people can write this swallows, but Japanese people don't have that when they write this word.
2. Some Japanese goods have production dates. For example, I recently found a Shiseido baking ointment that costs only 7 yuan and has the production date printed on the bottom of the bottle. How can the Japanese goods we sell have the production date printed on it? There should only be a batch number! There is absolutely no date of production in Chinese for all imported Japanese goods on the packaging, because Japanese goods never have a date of production, only batch numbers.
3. Recently, many Kanebo Muscle Beauty Mask are fake, and the appearance color is light blue. The genuine one should be dark blue, and the fake one feels thin and really thick. After opening, it really has no taste, and the fake paper film feels bad. Even if the essence is dry, it feels very comfortable. And definitely not water is water, essence is essence. The 1-piece Kanebo Muscle Whitening Mask (pictured above) is fake. The package is very new and has a plastic sealing film. Fake goods are packed in 5 pieces (pictured in the middle), but there are Chinese? ! The genuine goods are packed in 5 pieces (pictured below). The boxes are all packed in pure paper. It is really moist to use, no less than Lan Zhi Sleep and Strawberry Yogurt Mask. It is very hydrating but does not feel whitening effect!
4. By converting the price of Japanese yen, we can see whether the merchants have sold fakes. Many merchants say that they have brought something back from Japan. For example, there is a very common Shiseido cream in the form of toothpaste, which generally sells around 45 yuan. See the price of this one on the package, which is 25 yen. You can calculate that the Japanese yen is divided by 1 times 7. Therefore, according to the price on the package, the price on the Japanese market should be about the same.
5. There are some goods that have never appeared before, so you must try them carefully. Recently, there is a fake Shiseido lip balm, and the packaging is beautiful. However, Shiseido has never produced that one at all. It is light blue, and the words on the packaging are unknown. The purchase price is only 2 yuan, because there are so many varieties of Japanese goods, generally speaking, there are few new products. Generally, these goods are old models with some new packaging, such as green tea cleansing cream with sticks, which was originally an independent cleansing cream, and later a cleaning stick was added. Such goods are relatively normal, and the varieties of Japanese goods are generally not. But a full range of products are on the market, such as KOSE's moisture whitening series, beauty moisturizing series, etc. The variety of fakes is relatively single, and I haven't seen a full range of fakes yet!
6. I am not in favor of judging whether a product is true or false by looking at the exquisite packaging, because the packaging of fake products is often more beautiful and exquisite than the real ones. Since we only sell goods packed in Japanese supermarkets, and the Japanese are very concerned about environmental protection, their living resources are not rich, so the goods with simple packaging are not necessarily fakes, but those with beautiful appearance are worth studying.