Trademarks can be used during the application process. It can be used even without registration, but it is not protected by law and cannot be marked with R. The TM mark can be marked between the receipt of the acceptance notice and the successful registration of the trademark.

But pharmaceutical trademarks are an exception. According to the law, registered trademarks must be used on drugs. When the trademark has not become a registered trademark, marking the TM mark will tell the public that this graphic or text is used as a trademark for goods or services, not a name or an advertisement, so that the marked graphic or text can be avoided. If the words flow into the public domain and cannot be applied to become a registered trademark, they will enjoy exclusive rights. At the same time, the TM mark can also be used as proof of using the graphics or words as a trademark. When applying for a registered trademark, you will enjoy the right to use it first.

When a trademark becomes a registered trademark, it can be marked with an R in its upper right corner or lower right corner. Remember that the registration mark must be placed in the upper right corner or lower right corner of the trademark, which is stipulated in the "Regulations on the Implementation of the Trademark Law of the People's Republic of China".

In addition, whether to use the trademark under application must also be considered from the company's overall strategy, because the trademark under application is not protected by law and can be used by anyone. Once the LOGO or word is expressed As a trademark, it may cause other businesses in the same industry to follow suit, use the same or similar trademarks, and compete maliciously. At this time, the trademark rights have not yet been obtained and cannot be protected.