International trademark registration refers to trademark registration in multiple countries or regions to obtain effective trademark protection in these countries or regions.

The core mechanism for international trademark registration is the Madrid Agreement and the Implementing Regulations of the Madrid Agreement. According to the agreement, trademark registrants can choose to register their trademarks in multiple countries or regions participating in the agreement through one application.

The following are the main features of international trademark registration:

1. Central application:

-The application for international trademark registration is called a central application and is submitted by the trademark registrant. Submit it to the trademark office or organization in your country or region.

-A center application generally needs to meet the corresponding application requirements, including trademark graphics, classification, product or service description, etc.

2. Center application country:

-Trademark registrants can choose a country or region as the center application country, and the trademark office or organization in that country or region will be responsible for processing the center application.

-The center application country is usually the country or region where the trademark registrant belongs, or it can also be the country or region where the trademark registrant intends to expand its business.

3. Expansion of registration:

-After the center application is approved, the trademark registrant can choose to expand the trademark to other countries or regions participating in the Madrid Agreement.

-Extended registration requires submitting a corresponding registration request to the trademark office of the target country or region, and it will be reviewed and processed in accordance with the regulations of each country or region.

The advantage of international trademark registration is that it simplifies the registration procedures for trademarks in multiple countries or regions, improving efficiency and convenience. However, it should be noted that international trademark registration still needs to comply with the trademark regulations and procedures of each country or region, and may face different review standards and fees.

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