Umbro is a British brand.

UMBRO is an internationally renowned brand with a 94-year history. It is a British football apparel manufacturer founded in 1924 by the British Humphreys brothers. The brothers combined the five English letters in their English name (HUMPHREY BROTHERS) to form the word UMBRO, and then added a diamond double rhombus pattern to become the registered trademark of UMBRO today.

Umbro's brand management philosophy is people-oriented and the pursuit of excellence. Its competitive philosophy is that the definition of winning is not to defeat competitors, but to achieve set goals and exceed them. Benchmarking actions come from objective information, and facts speak louder than words. .

Umbro has been developing steadily with the brand concept of focusing on football. Now it has become a world-famous supplier of professional football clothing and equipment, with all football-related equipment available.

Umbro's design philosophy

Umbro is loyal to its own tradition, and constantly improves its craftsmanship on this basis, leading the new British style in a bold and simple way. At the same time, Umbro focuses on consumer needs and accurately understands their core demands. It insists on using professional, high-end and comfortable high-quality fabrics, and uses unique and simple designs to provide consumers with a fashionable and comfortable wearing experience while expressing a fusion of classic retro and Modern trendy style of football and sports life culture.

By going deep into every detail and constantly pursuing innovation, Umbro strives to integrate the knowledge and understanding of sports and life accumulated over the past century into its products, thereby consolidating Umbro's personality and quality.

Reference for the above content: Baidu Encyclopedia-Umbro