The brand with the elk logo is Abercrombie & Fitch, and its English name is Abercrombie & Fitch, or A&F for short. Abercrombie & Fitch is an American brand whose logo is an elk. It is headquartered in New York, USA. It mainly designs and produces men's and women's casual wear, sportswear and underwear. Its founder is David Abercrombie. It was established in 1892 and is popular all over the world with its classic American image.