Answer: The so-called famous trademarks refer to registered trademarks that have high market reputation and commercial value, are well known to the relevant public, and are recognized in accordance with the law. Benefits of applying for a famous trademark: 1. The goods referred to by the recognized famous trademark are regarded as well-known goods. 2. From the date of announcement, the owner and user of the famous trademark can use the "*** provincial famous trademark" in the goods approved for use and their packaging, decoration, instructions, business correspondence, advertising, exhibitions and other business activities. " words. 3. Among similar goods of the same kind as the goods referred to by the famous trademark, others are not allowed to carry out the following acts: ① Use the same or similar words, graphics, letters, numbers, three-dimensional logos and color combinations as the famous trademark, as well as the combination of the above elements as the product name , packaging, decoration or use as an unregistered trademark, which may cause misunderstanding by the relevant public; ② Use a name, packaging, decoration that is unique to or similar to the goods referred to by a famous trademark, and may cause misunderstanding by the relevant public. 4. For goods that are different or not similar to the goods referred to by the famous trademark, the words, graphics, letters, numbers, three-dimensional logos and color combinations that are the same as or similar to the famous trademark, as well as the combination of the above elements, shall be used as the product name, If it is used for packaging, decoration or as an unregistered trademark, and may cause misunderstanding by the relevant public, the owner or user of the famous trademark may request the industrial and commercial administration department to stop it. 5. If others use words that are the same as or similar to a famous trademark as a company name or trade name, and may cause damage to the rights and interests of the famous trademark, the industrial and commercial administration department will not register it. However, this does not apply if the company name and trade name are registered first. 6. Don’t worry about trademark rights protection - the "Anti-Unfair Competition Law" specifically points out in the protection of well-known products: others are prohibited from using their unique names, packaging and decorations without authorization. For those who have been recognized as well-known trademarks in Hunan Province, the city's industrial and commercial administration authorities may, in accordance with their functions, extend the protection of the recognized trademarks to corporate trade names, that is, prohibiting others from using the famous trademark as corporate trade names in the same or related industries. In daily market inspections, the industrial and commercial administration authorities prioritize famous trademarks and carry out regular special law enforcement activities. 7. Enlarge the brand and build the market---"famous trademark" is beneficial to enterprises to expand the social visibility and market influence of the trademark. Many famous trademark companies have applied for "famous trademarks" to promote the formulation and implementation of trademark development strategies. At the same time, being recognized as a "famous trademark" creates favorable conditions for enterprises to strive to become a "well-known trademark" in China. China Famous Trade Mark refers to a trademark that has been recognized as a "well-known trademark" by the competent authority (Trademark Office of the State Administration for Industry and Commerce, the Trademark Review and Adjudication Board or the People's Court) in accordance with legal procedures. According to the "Regulations on the Recognition and Protection of Well-known Trademarks" promulgated by the State Administration for Industry and Commerce on April 17, 2003, its meaning can be summarized as: trademarks that are widely known to the relevant public in China and enjoy a high reputation. A well-known trademark is a type of trademark officially recognized by the Trademark Office of the State Administration for Industry and Commerce of China based on an enterprise's application. It is widely known to the public in China and enjoys a high reputation. The protection of well-known trademarks is not limited to identical or similar goods or services. When applying for registration or use of different or dissimilar goods, they will not be registered and are prohibited from use. Therefore, well-known trademarks are endowed with relatively broad exclusivity. right. Moreover, the company name and website domain name of the company holding a "well-known trademark" will receive special legal protection different from ordinary trademarks. Famous Trademarks Famous Trademarks