Trademarks can be transferred, and Tmall stores can also be transferred, but is the transfer of Tmall stores as safe as the transfer of registered trademarks? Although there is currently no clear legal regulation on whether Tmall stores can be transferred, However, in actual operations, an industry has gradually formed, and the law has also acquiesced in the transfer of Tmall stores.
Under normal circumstances, the transfer of Tmall stores, like trademarks, also requires entrusting an agency to operate, and the agency charges part of the agency fee. Entrusting an agency to transfer will be more secure, because a regulated agency knows what evidence is needed for the transfer and can identify the authenticity of the evidence.
Since the transfer of Tmall stores is a new transaction content, there are no clear legal regulations in the market and the system is imperfect. Since most people do not have the ability to distinguish whether a transfer is standard or not, if a black agent is encountered during the transfer process, it will be difficult for both parties to detect the fraud. Especially merchants who are eager to complete the transfer of their stores, seek medical treatment in a hurry, and then disappear after defrauding the merchants who transferred their stores out of their money. Therefore, when Tmall merchants transfer Tmall stores, they must conduct preliminary investigations, find out the basics of the agency, and then transfer the store on the basis of trust.
How to find out about regular agency companies
1. Browse the website
Regular agency companies have official websites, such as the Spear and Shield Trademark Registration Website, take a look Whether the content updates and services on the website are operated normally and the website is formal. If the corporate website can be built in a stylish way and maintained with continuous maintenance and updates, it is basically formal. Because it is impossible for a leather bag company to spend a lot of money building a website.
2. Check the qualifications
The qualifications of an enterprise can be checked from the website. For example, the trademark agency can be checked at any time in the agency registration summarized by the National Trademark Office. , don’t trust a company that doesn’t even have a registration filing.
Tmall store transfer process
Seller releases store transfer information? Buyers see the transfer information (or there is a buyer in the buyer’s agency)? Contact the seller through the agency? Carry out transfer communication, sign transfer contract, exchange evidence, and complete the transaction.