Current location - Trademark Inquiry Complete Network - Trademark registration - Why did Tianyin Communications acquire European mobile phone company WIKO?
Why did Tianyin Communications acquire European mobile phone company WIKO?

In order to expand WIKO's business in overseas markets such as Europe and Thailand, the acquisition is to develop these businesses.

For this acquisition, Tianyin Holdings stated that it will leverage WIKO’s mature private brands, supplier system, sales channels and operational resources to give full play to the company’s outstanding advantages in mobile phone channel distribution to improve With its unique business model and flexible and efficient operating efficiency, it will expand to the upstream of the mobile phone industry chain, empowering the mobile phone industry chain while outputting service value.

Through this transaction, we can rely on the company's rich channel resources and comprehensive industrial integration capabilities, as well as the advantages of the mobile phone industry in Shenzhen and Dongguan and the complete industrial chain structure, and leverage on WIKO's mature private brands, The supplier system, sales channels and operational resources connect mobile phone ODM manufacturers, brand manufacturers and distribution channels closely, turning the target company into a mobile phone brand manufacturer focusing on R&D and sales.

This transaction revolves around Tianlong Mobile’s WIKO-related business. Tianlong Mobile plans to transfer the WIKO business and some fixed assets, intangible assets, and important resources and qualifications to Dongguan Weike. Therefore, Dongguan Weike Its main business is the planning and research and development of WIKO mobile phone brands and other related businesses.

Dongguan Weike was established on October 18, 2021. On October 26, 2021, Tianlong Mobile signed an internal asset transfer agreement with Dongguan Wiko. The transfer agreement stipulated that Tianlong Mobile intends to transfer the patented technology, trademarks, independent research and development IT systems and related equipment related to WIKO brand mobile phones to Dongguan Weike, Dongguan Weike will enjoy the corresponding rights to the assets to be transferred from the date of signing of the agreement.

According to the latest announcement disclosed by Tianyin Holdings on the evening of December 13, through this transaction, we can rely on the company’s rich channel resources and comprehensive industrial integration capabilities, as well as the advantages and integrity of the mobile phone industry in Shenzhen and Dongguan. The industrial chain structure of WIKO relies on WIKO's mature private brands, supplier system, sales channels and operational resources to connect mobile phone ODM manufacturers, brand manufacturers and distribution channels closely, and build the target company into a company that focuses on R&D and Mobile phone brands sold by manufacturers.