On September 15, Huawei Technologies Co., Ltd. applied for the trademark “Huawei Phoenix”. The application number of this trademark is 49755328, and the international classification is "09-Scientific Instruments".
Phoenix, also known as "Phoenix Emperor", is the king of birds in ancient legends. The male is called "Feng" and the female is called "Huang". They are collectively called Phoenix. They are also called red birds, firebirds, pheasants, majestic phoenixes, etc. Often used to symbolize auspiciousness, the phoenixes flying together are a symbol of auspiciousness and harmony, and have been an important element of Chinese culture since ancient times.
In addition to Phoenix, Huawei also has applications for trademarks such as "Honghu" and "Hongyan". The former product names are marked as integrated circuits and electronic chips, while the latter are related to communication computers and notebook computers.
In addition, Huawei has also applied for Kunlun, King Kong, Xuanwu, Qiankun, Zilong, Haotian, Qingniao, Suzaku, Tengshe, Qingniu, Qingxuan, Dangkang, Xuanji, Baihu, Lingzhi ( zhì), Taotie... It can be said that it is like applying for a mythical beast or anecdotal record in "The Classic of Mountains and Seas".
Huawei Group has taken great pains in the layout of its trademarks, which fully reflects the importance Huawei attaches to trademarks. The growing growth of Huawei Group also fully reflects the important role that trademarks play in enterprises!
A trademark is an information resource that has the function of transmitting information.
The trademarks of Huawei’s various mobile phones are an effective message that can be quickly conveyed to consumers. The application for the "Huawei Phoenix" trademark this time is also a way to convey information to consumers in advance.
Trademark is a concentrated expression of corporate image and reputation.
Many of Huawei’s trademarks have become extremely prominent in the minds of consumers, thereby enhancing the corporate image and corporate credibility of the Huawei Group.
A trademark is an intangible asset of an enterprise and an important intellectual property.
Trademark embodies the wisdom and labor of production enterprises and is an important intellectual property; it is an intangible property that generates profits all the time. Applying for the "Huawei Phoenix" trademark in advance will help you obtain the corresponding intellectual property rights in advance.
Trademarks are a sharp weapon for enterprises to compete in the market.
The reason why Huawei applies for multiple trademarks is to obtain corresponding weapons for market competition. Trademarks are the stepping stone for an enterprise's products to enter the market. Relying on the popularity of trademarks, enterprises will continue to forge ahead, continuously improve product quality, increase the added value of products, consolidate existing market share, and continuously expand market share to occupy a leading position in the competition. advantageous position.
If your company is still looking for a trademark that can empower your company, log on to the Wonderful Trademark Transfer Network to check it out!