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The company history of Shandong Hongxingyuan Food Co., Ltd.

◆In June 1999, Shandong Hongxingyuan Food Co., Ltd. was formally established.

◆In April 2003, Shandong Hongxingyuan Food Co., Ltd. began planning for the construction of a factory in the Yucheng High-tech Development Zone

and it was officially put into production on November 28 of the same year.

◆In 2005, the company’s sales revenue and fixed assets both exceeded the 10 million yuan mark.

◆In February 2006, the company passed ISO9001 international quality system certification.

◆In July 2007, the company passed the HACCP food safety management system certification.

◆In November 2007, the company passed the QS national food quality and safety certification and obtained a food safety production license, becoming the first condiment manufacturer in Shandong Province to pass QS certification.

In the same year, the company's main brand "Hongxingyuan" was rated as a famous trademark in Shandong Province.

◆In 2008, the company's newly developed series of hot pot ingredients were officially put into the market. There are four single items

spicy hot pot ingredients, clear soup hot pot ingredients, spicy hot pot base ingredients, and clear soup hot pot base ingredients. The product has a unique taste and delicious fragrance. After being put into the market, it has a clear advantage in market share.

In the same year, the company reached a cooperation intention with the famous marketing planning team Shanghai Ye Maozhong Marketing Planning Agency. The two parties signed a long-term marketing planning contract

◆In July 2008, the company was awarded the title of "Dezhou Agricultural Industrialization Key Leading Enterprise" by the Dezhou Agricultural Industrialization Leading Group.

◆In August 2008, Shandong Hongxingyuan Food Co., Ltd. was listed as the catering supplier for the Olympic Games. Several products of "Hongxingyuan" were adopted by the Beijing Olympic Games.

◆In March 2009, Shanghai Ye Maozhong Marketing Planning Agency made a new plan for the "Hongxingyuan" hot pot ingredient series.

◆In May 2009, the company’s new factory was officially put into operation after one year of preparation.

◆In May 2009, the company successfully passed the "halal food" certification of the Dezhou Islamic Association

◆In June 2009, Hongxingyuan Harmony Herbal Hotpot was put into production and launched.

◆On September 15, 2009, the company's south factory production area project started laying the foundation stone.

◆In November 2009, the company’s e-commerce department was officially established.

◆In December 2009, Shandong Hongxingyuan Food Co., Ltd. won the title of "Top Ten Enterprises in China's Flavor Industry in 2008-2009" at the China International Condiment Professional Expo; Wang Dekun, General Manager of Shandong Hongxingyuan Food Co., Ltd. Won the title of "Top Ten Most Influential Figures in Chinese Flavor Industry in 2008-2009" at the China International Condiment Professional Expo.

◆In December 2009, Shandong Hongxingyuan Food Co., Ltd. was listed on the 2009 "World Expo. Shanghai Public Satisfaction Survey" gold list.

◆In March 2010, the company launched the "Hongxingyuan Harmonious Herbal Soup" series of products.

◆In 2010, Shandong Hongxingyuan Food Co., Ltd. was listed as a catering supplier for the Shanghai World Expo. Several products of "Hongxingyuan" were adopted by the Shanghai World Expo.

◆In April 2010, the company invested a lot of money to introduce ultra-low temperature crushing equipment and launched a series of new high-end products.

◆In May 2010, the company’s Catering Division was officially established.

◆In June 2010, Shandong Hongxingyuan Food Co., Ltd. was rated as a key leading enterprise in agricultural industrialization in Shandong Province.

◆At the end of June 2010, the chili (dried) products of Shandong Hongxingyuan Food Co., Ltd. successfully passed the green food certification and received the green food certification certificate issued by the China Green Food Development Center.

◆In July 2010, the company's industrial division was formally established.

◆On July 14, 2010, in order to better publicize and implement the standardized development of Shandong cuisine, the Shandong Provincial Cuisine Association joined hands with the Yucheng People's Government and Shandong Hongxingyuan Food Co., Ltd. to hold the "Standardized Development of Shandong Cuisine" Summit Forum and the Third Chinese Shandong Cuisine Skills Demonstration Event" has made due contributions to the standardized development of Shandong cuisine.

◆In August 2010, Shandong Hongxingyuan Food Co., Ltd. passed the strict screening of the "Fourth World Sun City Conference" organizing committee and became the condiment supplier of this event.

◆ In September 2010, Shandong Hongxingyuan Food Co., Ltd. won the " "Top Ten Enterprises in Condiment Production in China".

◆In January 2011, Shandong Hongxingyuan Food Co., Ltd. won the title of “Dezhou Small and Medium Enterprise Industry Giant”.

◆In February 2011, the direct sales division of Shandong Hongxingyuan Food Co., Ltd. was officially established.

◆In April 2011, Shandong Hongxingyuan Food Co., Ltd. participated in the 15th China International Food Additives and Ingredients Exhibition.

◆In June 2011, the juice workshop of the South Factory of Shandong Hongxingyuan Food Co., Ltd. entered full commissioning.

◆In October 2011, Shandong Hongxingyuan Food Co., Ltd.’s “Thousands of Cities and Tens of Thousands of Stores” brand store strategic plan was successfully implemented, covering all categories of the condiment industry.

◆In November 2011, Shandong Hongxingyuan Food Co., Ltd. won the titles of "China Famous Trademark", "Dezhou City E-Commerce Demonstration Unit", "Dezhou City Science and Technology Innovation Demonstration Unit", and "Dezhou City First Enterprise" "Technology R&D Center" and other titles.

◆In December 2011, the Condiment Technology R&D Center of Shandong Hongxingyuan Food Co., Ltd. was successfully launched. The R&D center will become the R&D experimental base for the food (biological) engineering majors of South China University of Technology and Shandong University.

◆In February 2012, Shandong Hongxingyuan Food Co., Ltd. successfully obtained the "Dezhou Enterprise Technology Center Certification" recognized and issued by the Dezhou Municipal Government.

◆In March 2012, Shandong Hongxingyuan Food Co., Ltd. relied on years of market research and analysis, combined with the company’s actual situation, to establish the Shandong Bioenzymatic Condiment Engineering Technology Research Center.

◆In June 2012, the condiment technology R&D building of Shandong Hongxingyuan Food Co., Ltd. was officially put into use. The R&D building is located in the High-tech Industrial Park in Yucheng City, Shandong Province.

◆In July 2012, Shandong Hongxingyuan Food Co., Ltd. pledged a special fund of 10 million yuan to establish the "Hongxingyuan Charity Student Fund", and won the title of "Enthusiastic Charity Star Enterprise". The company General Manager Wang Dekun was awarded the title of "Charity Entrepreneur".

◆In November 2012, Shandong Hongxingyuan Food Co., Ltd. was selected as the "Most Growing Enterprise in China's Condiment Industry in 2012" and "The Most Promising Enterprise in China's Condiment Industry in 2012" during the CFE2012 Expo. It has won three awards including "Brand with Influential Retail Terminal Channels" and "Best-Selling Product in China's Condiment Industry in 2012".

◆In January 2013, Wang Dekun, chairman of Shandong Hongxingyuan Food Co., Ltd., won the honor of "Charity Star", and the company's "Thousands of Cities and Tens of Stores" specialty store strategic plan won the "Most Investment Value Project" award".

◆In March 2013, Shandong Hongxingyuan Food Co., Ltd. won the honorary title of “Advanced Unit in Production Safety in 2012”.

◆In May 2013, Shandong Hongxingyuan Food Co., Ltd. won the honorary title of "Dezhou City Harmonious Labor Relations Enterprise" at the Advanced Commendation Conference to celebrate the "May Day" International Labor Day in Dezhou City.

◆In July 2013, Shandong Hongxingyuan Food Co., Ltd. was awarded the title of "The Most Caring Donation Enterprise" by the Yucheng Municipal Party Committee and Municipal Government, and the chairman, Mr. Wang Dekun, was awarded the title of "Charity Star".

◆In August 2013, Shandong Hongxingyuan Food Co., Ltd. won the honorary title of "Shandong Innovative Private Enterprise".