The horse in the Ferrari logo represents the heroic character of Ferrari racing cars. The green, white and red colors in the upper part of the trademark are the colors of the Italian flag. The name of Farifa is below, and the background is yellow. .

The Ferrari factory emblem "Prancing Horse" has a legendary origin. This "Prancing Horse" was given to Enzo Ferrari by the family of Francesco Baracca, the Italian air combat hero of World War I. As a gift, Enzo used this glorious "Prancing Horse" as the Ferrari factory emblem.

This Italian pilot who performed very well in World War I had such a prancing horse on his plane that would bring him good luck. After Ferrari's initial race win. The pilot's parents, Count and Countess Candice de Beaulieu, suggested that Ferrari should also print the prancing horse, which brings good luck, on the car. Later, the pilot died in the battle, and the horse turned black. The background color of the logo is the color of the canary of Modena, where the company is located.

The Juventus team emblem is actually a cow, which is the symbol of Turin.