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There is a reason why Wanglaoji became Jiaduobao. Why did it change again? Are they from the same family? What's going on?

In the Wonglaoji trademark contract dispute case, the Beijing No. 1 Intermediate People’s Court issued a final judgment on July 13, 2012, rejecting the application of Jiaduobao Company Hongdao Group to annul the Wonglaoji arbitration result. This means that the Wong Lo Kat trademark case that lasted for 445 days has officially concluded with a complete victory for GPHL, which has taken back the production and operation rights of Hongdao Co., Ltd.’s red canned and red bottled Wong Lao Kat herbal tea.

In 2000, as the holder of the Wong Lao Kat trademark, GPHL signed a contract with Hongdao Group, the parent company of Jiaduobao, agreeing that its lease term for the "Wang Lao Kat" trademark will be until May 3, 2010. .

According to the ruling, the "Supplementary Agreement on the License for the "Wang Lao Kat" Trademark" and the "Supplementary Agreement on the Licensing Contract for the Use of the "Wang Lao Kat" Trademark" signed by GPHL and Hongdao Group are invalid; Hongdao Group has stopped using them. "Wong Lo Kat" trademark; both parties shall bear 50% of the arbitration fees. The award is final and effective from the date of issuance.

Extended information:

On September 3, 2013, the appeal case was heard in the Guangzhou Intermediate Court. The representative of Guangzhou Pharmaceutical stated in court that Jiaduobao used "the red can of herbal tea was renamed Jiaduobao" in its advertising, "the nationally-leading red can of herbal tea was renamed Jiaduobao" or the advertising slogan with the same or similar meaning. , is false propaganda, misleads consumers, and constitutes unfair competition infringement.

Guangzhou Pharmaceutical requested the court to order Jiaduobao not to use the above slogan, requiring Jiaduobao to unconditionally remove promotional materials and advertisements containing the above slogan, publicly apologize and compensate for losses of ***10.81 million yuan.

Jiaduobao previously denied Guangzhou Pharmaceutical’s accusations in court, saying that it was true that “the country’s leading red can herbal tea was renamed Jiaduobao.” Red Can and Red Can Herbal Tea are the unique names of Jiaduobao Fang’s well-known products and have unique directions; Jiaduo Baofang’s products have always been the number one in the market.

Reference material: Baidu Encyclopedia—Jiaduobao