The presence of Zhou in China’s jewelry industry does not mean that they all come from the same family, so it cannot be said that the Zhou family has monopolized the market.
When you want to buy jewelry, you will find a very tricky thing. You will find that almost all jewelry is named Zhou, but you may be very confused. These jewelry are from Are they from the same family, or is it just a coincidence? At this time, you will hesitate to buy which one with the surname Zhou, and which one is real. In fact, there are only three real jewelry tycoons named Zhou in the jewelry market, two in Macau and one in mainland China. These three are not from the same family.
Among the jewelry tycoons, Chow Tai Fook can be said to be the originator. He first founded this brand in Guangzhou, but it coincided with the war at the time. In order to avoid the war, he moved his family to Macau, and then continued to develop. Breaking new ground in Hong Kong, Chow Tai Fook Jewelry should be the world's largest jeweler by market value so far. Then the other one is Chow Sang Sang Jewelry, which was a little later than Chow Tai Fook Jewelry, but similarly, it later moved to Macau, but the difference is that it was launched earlier than Chow Tai Fook Jewelry. The third one is from the mainland, Zhou Taisheng, but he is a few decades later than the first two. He was just a wage earner at the beginning. Later, after constant observation and exploration, he created his own brand. Due to the franchise, the market is very huge. In addition, There is a lot of publicity, and many people are aware of this brand.
Later on, many other jewelry brands with Zhou characters appeared. Obviously, these are not the same family, nor are they subsidiaries, they can only be imitated. They even hope to use the same name to confuse everyone's attention, so as to achieve the purpose of profit. In addition to jewelers' trademark imitation, this situation will also occur in other industries to a greater or lesser extent. This situation has a great impact on the reputation and development of these old companies, so many companies and industries are also trying to reduce the occurrence of this phenomenon. After all, a unique brand can be more deeply rooted in people's hearts.