Fuguiniao is a domestic mid-to-high-end brand.

Fuguiniao Group Company, established in the 1990s, is a clothing production company. It is China's largest clothing industry base - Shishi, and one of the most influential large-scale enterprises. On October 29, 2019, after two failed auctions, Fuguiniao finally received a takeover, and it changed hands to Jinjiang entrepreneur Hong Dingchao for 234 million yuan. On May 28, 2020, Fuguiniao officially settled in Guanyin Mountain, Xiamen, marking the official start of the Fuguiniao brand.

Products

The "Fuguiniao" brand products have formed four major series (men's and women's casual series, fashion shoes series, children's shoes series, leather goods series), with "high quality, elegance" It is popular in Southeast Asia, Russia and other domestic and foreign markets due to its advantages such as "high quality, comfortable and trendy", and has successively won the title of "Quality Product of the Ministry of Agriculture" and "National User Satisfaction Product".

More than 100 honorary titles include "China's King of Genuine Leather Shoes" and "State Bureau of Technical Supervision Inspection-Exempt Products". At the same time, the "Fuguiniao" trademark was recognized as a "well-known trademark in China" by the State Trademark Office.

Reference for the above content: Baidu Encyclopedia-Fuguiniao