It is an identifiable symbol on the Internet, which is closely related to the commercial reputation of users. With the rapid development of mobile Inter.net, there are more and more mobile phone domain names. It's coming out . Mobi, I like domain names with suffix. Com and. Net, is included in the world top-level domain name list. The difference is that it is only for mobile phone terminals. Experts pointed out that with the "mobile business card" of enterprises. Mobi mobile phone domain name may become a new position for enterprise promotion.
A few days ago, China Intellectual Property News reporter learned from Wang Xin's first Internet registrar. Mobi is the first note of Asian mobile phone domain name. The mobi mobile phone domain name in Asia has been grandly born. China Mobile took the lead and became the first registered A in Asia. Mobi mobile phone domain name.
On April 18, Wang Xin Internet announced that it would provide. . Provide mobi mobile phone domain name registration service to users all over the world. Once the news that the mobile phone domain name can be registered came out, it aroused widespread concern of many domestic businesses. China Mobile even submitted the application materials for pre-registration on the day of the news release. As China Mobile is a member and director of the International Global System for Mobile Communications (GSM) Association in China, it is also one of the few enterprises in China that meet the requirements. . Mobi mobile phone domain name "limited industry priority registration period". Therefore, on May 22nd, China Mobile successfully accepted the "First". . Mobi mobile phone domain name in Asia has attracted the attention of the industry.
It is understood that. . Mobi mobile phone domain name registration is carried out simultaneously in the world, which is divided into two time periods. May 22nd to 29th is the "Priority Registration Period for Restricted Industries". During this period, only subordinate members of global mobile industry associations or organizations are eligible for priority registration. After the restricted industry priority registration period, June 12 to August 2 1 day is the registration application period for ordinary trademark holders. During this period, all enterprises and individuals with English names of trademarks can apply to the agency for domain name registration. At present, the annual use fee. . Mobi domain name 200 yuan. Once registered successfully, it will be used by everyone for life.
2. Generation of mobile phone domain name
With the popularity of mobile phone applications, more and more users use mobile browsers to surf the Internet. Due to the small screen and limited memory of mobile phones, websites used for PC browsing are not suitable for mobile phones, so mobile Internet pages suitable for these mobile terminal devices must be specially designed.
What is a. mobi domain name?
Mobi domain name is the only domain name specially built for mobile phones and mobile terminal devices in the world, and it is a brand-new international top-level domain name approved by ICANN, which is dedicated to transmitting Internet information to mobile devices such as mobile phones. For example, the exclusive domain name of smart phone, PDA, mobile phone, etc. It is also the world's top-level domain name. It is jointly invested by Ericsson, GSM Association, Google, Microsoft, Nokia, Samsung Electronics, Syniverse Technology, T-Mobile and other world-renowned mobile phone manufacturers and related industry associations. Register. Mobi mobile phone domain name must provide a page that can be accessed by both mobile phone and PDA, otherwise the parsing service may be stopped. Mtld has a special verification system for verification.
In order to make. Mobile phone terminal users can find their own Internet pages conveniently and quickly. The top manufacturers and operators in the world, such as Ericsson, Google, GSM Association, Hutchison Whampoa, Microsoft and Nokia, have reached a consensus on this issue and jointly established ——MTLD Company, a mobile phone domain name management organization, and put forward mobile phone domain names with suffixes. Mobi and apply to ICANN. Under the active advocacy of nine major manufacturers, in July 2005, . Mobi won the "birth certificate" and became the first top-level domain name in the world to support mobile phone browsing. It is reported that. . Mobi mobile phone domain name is a "domain name sent to mobile phones and mobile devices". . Com and. . World. net domain name. It plays a very obvious role in the field of mobile Internet as a "mobile business card" for enterprise marketing.
Zhai Feng, director of Wangxin Internet Operation Center, said in an interview with China Intellectual Property News. . Mobi mobile phone domain name is the first top-level domain name dedicated to mobile device access. The number of mobile phone users in the world has exceeded 2 billion, and the number of mobile phone users in China is as high as 450 million. Many large enterprises have begun to attach importance to establishing their own brand image in this emerging media. "There is no doubt that this is a development trend." MTLD predicts that within three years. . The global registration of mobi mobile phone domain name will exceed 6.5438+0 million.
3. The prospect of registering a mobile phone domain name is promising.
Industry experts pointed out that once. As soon as the mobi mobile phone domain name was launched, it was quickly responded by China Mobile, showing its huge commercial value and broad development prospects, which will surely lead to the whole. Mobi mobile phone domain name market industrial chain. The advantages of. Mobi is not only a change of domain name, but more importantly, as an Internet address customized for mobile access, mobi's domain name follows WAP2.0 protocol, so the webpage is specially optimized, with concise text and small pictures, which is suitable for browsing on mobile phones. It is reported that more than 9,000 enterprises have registered. Mobi domain name, of which 65,438+00% comes from China. Relevant people predict. Mobi domain name will trigger a registration frenzy. Play an important role in the process of promotion and brand protection.
Protecting online brands: As an important online brand in the mobile Internet, it is urgent to protect the registration.
Extending the business field: a bridge for the new generation of information services, guiding enterprises to create unlimited business opportunities for mobile networks.
Seize fresh resources: a brand-new international top-level domain name, rich in resources and with great appreciation potential.
The number of users covered is huge: there are nearly 2 billion mobile phone users in the world, and the demand for mobile information services is increasing. Leading WAP craze: the first choice for enterprises to establish mobile WAP websites.
From the industrial point of view, as an important part of the new industrial chain, . Mobi domain name is likely to trigger the rise of the whole industry. When based on. Mobi domain name has matured. Mobi domain name will be associated with. . Com domain name is on the internet. . Net domain name and short message address in mobile Internet. It is understood that since the registration of ordinary trademarks was officially opened at 22: 00 on June 12, most internationally renowned companies have registered their own trademarks. . Mobi mobile phone domain name (including Microsoft, Google, Coca-Cola, Nokia and other industry giants). Some large domestic companies with strong awareness of intellectual property protection (Yili Group, Sina, Wuliangye, Skyworth, Li Lang, etc.). ) is also registered at the same time. According to the data of the new network interconnection, the total registered amount has reached tens of thousands of trademark domain names.
In view of the large number of mobile phone domain names registered, Wang Xin Internet appealed that enterprises with trademarks should protect their rights and interests on the mobile Internet as soon as possible to avoid being preempted by others. At the same time, companies that want to register mobile phone domain names should also pay attention to the special regulations. Mobi mobile phone domain name, corresponding website. Mobi mobile phone domain name must be a WAP website that meets the corresponding technical specifications. Those that do not meet the requirements and have not been rectified within the specified time will not be used.
4.mobi domain name registration rules
1. Only English letters, numbers and their combination (a-z, 0-9,-2) are provided when registering. The registration length is: 3-63 characters. 3. First registration of. Mobi domain name for at least 2 years.
4. register. Mobi domain name, you must provide a page that can be accessed by mobile phone and PDA, otherwise the parsing service may be stopped.
5. There are professional mobile phone domain name registration and trading institutions.
Mobile phone domain names can be traded, and the current domain name trading market has just begun. Www.mobing.com.cn is a professional mobile phone domain name trading network, providing mobile phone domain name query, registration, trading and building mobile phone website services! !