G is the earth, L is the golden lion. There is a golden lion standing on the earth - awakening the east, which indicates that the products of Goldlion Enterprise have unlimited prospects.

The Goldlion trademark was designed by the company’s founder, Dr. Zeng Xianzi, and consists of the trademark pattern, “goldlion” in English, and “Goldlion” in Chinese.

"Goldlion, a man's world." This is the advertising slogan of Goldlion, and it is also the interpretation of Goldlion's brand image and the epitome of Goldlion's corporate image. Around this theme, Goldlion launched different product series at different times.

Extended information:

The Goldlion trademark was personally designed by the company founder Mr. Zeng Xianzi in 1970, including the trademark pattern, the brand name GOLDLION in English and Goldlion in Chinese, the three of which form a whole.

The Chinese translation of the brand name GOLDLION means "gold lion", which is a symbol of joy and auspiciousness and brings happiness to people. The lion is the king of beasts, which means that in the clothing industry, it dominates the "men's world", has the style of a king, and creates a Chinese famous brand and a world famous brand.

However, "Golden Lion" and "Jinsu" in Cantonese are homophonic. To avoid some customers thinking it was taboo, they translated the English GOLDLION into "Gold" and "LION" into Li Lai, and then combined them into 1, it became today's "Golden Lilai". The change of the Chinese brand name not only loses the royal aura of the original golden lion, but also contains the auspicious sign of surging gold and profit.