When opening an online store on Alibaba's Taobao e-commerce platform, many people who have no experience in opening a store don't know one question, that is, do they need a trademark registration certificate if they want to stay in Alibaba? Do all products on the Alibaba platform need to have a registration certificate?

Do you need a trademark registration certificate to join Alibaba? In fact, it depends on what you are doing on Alibaba and what kind of store you open. If you open a skin care product store, you must have a trademark. Registration form, otherwise, why would others ask you to sell three-no products to damage the reputation of the platform? Even if you are selling agricultural products or landmark products, you sometimes need to provide the source of the product. If you cannot provide the correct source of the product, then if there is a purchase dispute later, the customer service of the platform will need to intervene and investigate. Although Alibaba currently does not There is no requirement for all tenants to provide a certificate of trademark registration, but merchants who have passed the verification will definitely face a lot less trouble in the future.

As for the question of whether a trademark registration certificate is required to stay in Alibaba, if the answer in this article is not clear enough, you can consult the customer service staff of the other party's website and ask them which products require trademark verification. Which ones are not needed. Basically, as long as it is a regular product, the other platform will ask you to conduct verification, because there are many fakes on e-commerce platforms, and things that have not been verified can easily confuse the public and cause losses to some consumers. E-commerce platforms such as Taobao have a negative review function. If there are too many negative reviews, it will not affect the reputation of the e-commerce platform. However, if buyers complain too much, Alibaba will also be affected, such as the stock price falling, such as being chased. responsibility.

Of course, do you need a trademark registration certificate to stay in Alibaba? This does not achieve full coverage, otherwise there will not be many stores selling the same thing on the e-commerce platform. Therefore, if it is agricultural products or specialties, yes You don’t need a registration certificate, because some farmers don’t have any awareness of the independent property rights of trademarks. Even if they do, they don’t know how to register, but directly sell their products on the platform. However, if platforms such as Alibaba have strict requirements for store registration, it can improve the quality of the platform's products and prevent some counterfeit products from having a negative impact on consumers.