To do a good job in the early stage of starting a business, you must first make a financial analysis of yourself and estimate your tolerance. Here I bring you the financial analysis part of the college students' business plan. Welcome to read it, for reference only. Financial analysis of college students' business plan (I)

Financial analysis

1. Capital structure and early investment

The early start-up funds of the company mainly came from venture capital, personal investment and bank loans. The registered capital is 1.15 million yuan, including 5, yuan of foreign venture capital, 1, yuan of college students' venture capital application, 3, yuan of bank loan, and 25, yuan of trademark rights and patented technology. The initial capital structure of the company is as shown in the figure.

Among the registered capital of the company, the actual assets are 9, yuan. During the establishment of the company, it is necessary to invest in website design and maintenance, the purchase and use of logistics storage equipment, the expenses of various departments of the company, etc., especially in the main links of logistics goods storage, warehousing and transportation and distribution equipment, R&D marketing, network platform and so on. Strive to make use of the network information platform in the early stage of development to facilitate manufacturers and sellers to understand the goods information; Goods warehousing, warehousing, transportation and distribution equipment, shorten the time of warehousing, reduce the access time, and reduce the turnover cycle of distribution services; Enhance the visibility of the company through marketing and advertising; Continuously carry out research and development, develop advanced software management system, design more scientific goods distribution route, and reduce costs. While doing a good job in the company's operation, we should also constantly optimize the company's internal situation and strive to make the talent allocation reasonable and constantly optimized. To this end, the company makes the following allocation in combination with the capital situation.

2. financial budget and analysis

financial budget is the general name of a series of budgets that specifically reflect the expected financial status and operating results of the company in a certain budget period in the future, as well as cash receipts and payments and other value indicators, including cash budget, expected income statement, expected balance sheet and expected cash flow statement.

financial budget is an integral part of the comprehensive budget system of the company, which makes the decision-making objectives concrete, systematic and quantitative, and can reflect the results of special decision-making budget and business budget during the operating period, so that the budget implementation can be clear at a glance.

2.1.1 Company's financial budget preparation method

When the company makes financial budget, we adopt the rolling budget preparation method, which is convenient for the adjustment and correction of the company's finance. Rolling budget, also known as sustainable budget, prepares the annual budget for the following year before the current fiscal year, and prepares the budget for each quarter according to the specific situation of the budget. Its main feature lies in: adjusting and revising the budget for the following period according to the new situation, and supplementing the budget on the basis of the original budget, so as to roll backwards stage by stage and continuously plan future business activities in the form of budget.

1) Long-term budget (divided into fiscal year budget data)

2) Short-term budget (divided into quarterly budget data)

2.1.1 Company's financial budget preparation

Estimated cash flow statement is a financial budget that reflects the cash inflow and cash outflow of an enterprise in a certain period. It reveals the operating activities, investment activities and fund-raising activities of an enterprise in a certain period from two aspects of cash inflow and outflow < p The estimated cash flow statement of a certain year during the normal operation of the company is as follows:

The estimated income statement is a financial budget that comprehensively reflects the results of the business activities of the enterprise during the budget period, and is compiled according to the relevant information of the budget such as sales,

product costs and expenses. It is a financial analysis that reflects the production and operation status of the enterprise during the planning period, and it is an important basis for predicting the final results of the enterprise's business activities. The budget profit statement also reflects the company's profits and the company's losses in a certain accounting period.

The estimated profit statement of a certain year during the normal operation period of the company is shown as follows:

The estimated balance sheet is a financial budget that reflects the financial situation of the enterprise in the budget period. It is based on the opening balance sheet and adjusted according to the relevant data of sales, production, capital and other budgets. Financial analysis of college students' business plan (Part II)

Department name: XX Department professional class: surname: student number:

Catalogue

Part I Introduction to the basic situation of the restaurant

Part II Management concept, management model and management strategy of the restaurant

1. Management concept

2. Business strategy

1. Pricing strategy

2. Promotion strategy

3. Service features

Part III Financial analysis

Part I Financing analysis

Part II Internal investment analysis

Part III Profit and loss analysis

Part IV Other risks

Countermeasures

The first part introduces the basic situation of the restaurant

The name of this restaurant is "Be young's Other Students' Restaurant", which means that the young vitality of students is different from that of this restaurant. The restaurant is planned to be located at the entrance of Furong Garden of Chengdu University of Technology (formerly Jialike), with an operating area of about 8 square meters. Because the location is very close to the girls' dormitory, the main target customers of the restaurant are all girls of XX University of Technology, and the secondary target groups are couples, as well as other boys and teachers.

Breakfast in student canteens is generally only steamed buns, steamed buns, soybean milk and the like, and breakfast shops at the back door of science and technology rarely serve breakfast such as bread and cakes. Therefore, the breakfast in this restaurant will mainly serve warm fresh milk, bread, cakes and boiled eggs with various flavors. The main feature is fresh and nutritious, and it is not greasy at all, which fully conforms to the slimming diet of girls. Moreover, for girls, it is best to drink a cup of warm honey water when they wake up in the morning, which is beneficial to the skin and detoxification along the intestine to maintain a good figure. Therefore, this restaurant provides a cup of warm honey water for every customer who comes to eat for free every morning.

lunch and dinner in this restaurant are mainly Chinese food. Many students often complain that the school canteen is the same dish every day, and it is still the same dish every day. Therefore, this restaurant should provide at least 6 different dishes every day. According to the current thinking, five cold dishes and 3 varieties of hot dishes should be prepared every day, and then statistics should be made every month to eliminate 1-2 of the most unpopular dishes and add a few new dishes, and the varieties should be controlled within 3. The color of the dishes should be adjusted according to the season while keeping basically the same throughout the year. In addition to Sichuan cuisine, this restaurant will also launch two or three dishes with other local characteristics every day. And the rice will be soft and delicious, and vegetable soup will be provided free of charge. Dinner also provides a variety of porridge, eight-treasure rice and so on.

and this restaurant provides all kinds of drinks at all times. In summer, our restaurant can provide all kinds of cold drinks, such as fruit cups, shaved ice, iced milk tea and so on. In winter, it can provide all kinds of hot drinks, such as hot coffee, hot milk tea, hot grapefruit juice and so on. In addition, this restaurant specially serves beauty beauty's fruit and vegetable porridge and fruit and vegetable drinks for girls.

the second part of the restaurant's business philosophy, business model and business strategy

I. business philosophy

the business philosophy of this restaurant is to fully show customers a different kind of us. Mainly reflected in the following aspects:

(1) Other products have the beauty beauty effect of honey water, fruit and vegetable porridge, drinks, and different local specialties every day, so that customers can taste different tastes and feelings.

(2) Other services provide online ordering, telephone ordering and take-away services, which are considerate of customers from the nuances and truly make customers feel our different services.

(3) Different environment The decoration style of this restaurant is simple but avant-garde, simple but without losing its personality. Fully reflect the personality characteristics of students and cater to their preferences.

II. Business model

At present, there are four options to choose from:

1. This restaurant does not use any meal cards, and can only use cash for consumption;

2. This restaurant has introduced a meal card that is only suitable for consumption in this restaurant, and it can be processed free of charge as long as it is recharged for more than 5 yuan during the first opening period; 3. Our restaurant cooperates with Longteng Logistics Service Center of Polytechnic to handle the current meal card, but our restaurant is still responsible for its own profits and losses. 4. You can spend money in cash or use our restaurant meal card or combine Scheme 1 and Scheme 3. Iii.

business strategy (1)

pricing strategy

the price of this restaurant is moderate among all competitors within the scope of science and technology, but compared with the products and services provided, it is more cost-effective.

Generally, the price of bread and cake is 1.5-2.5 yuan, the price of milk is 1.5 yuan/cup, the price of vegetarian dishes is 1-1.5 yuan/serving, the price of meat dishes is 2-3 yuan/serving, and the price of various drinks is 2-3 yuan. 5 yuan Package and 7 yuan Package are also available. 5 yuan set meal includes one meat and one vegetable plus one drink, while 7 yuan set meal includes two meat and one vegetable plus one drink.

(2)

Promotion strategy

Pre-publicity: large-scale, high intensity and large investment. Mainly through the distribution of leaflets for publicity, leaflets should mainly highlight the characteristics of this restaurant and preferential activities during the opening period. Those who spend more than 1 yuan in this restaurant three days before opening can get a 5 yuan coupon.

Post-publicity: Pay attention to the existing customer relationship management to carry out word-of-mouth marketing. Plan and organize specific activities regularly, and remind customers of their consumption consciousness from time to time through activities. Can sponsor student club activities.

(3)

Service features

Any restaurant can't survive for a long time without good service. What lies behind the service is actually the attitude of employees. Only when employees are satisfied can customers be satisfied. Therefore, we need to train and motivate employees, train first and then take up their posts, and at the same time, stores should formulate detailed standards for implementation, supervision and assessment. With satisfied staff, we can provide customers with good service and high-quality dishes. And our service feature is to reflect the specialty from the nuances, to empathize from the standpoint of customers, and to understand and provide what customers really need in time. Service service can be divided into the following seven aspects:

S = SMILE E = EXPERTISE major

r = resource fullness wit

v = trouble to help

I = INTERESTS IN THE PROBLEMS. C = COURTESY AT ALL THE TIME Polite E = ENTHUSIASM IN YOUR WORK Enthusiasm

Of course, the above is from our service attitude, and our special service item is the online ordering business (one-time ordering is only delivered after 1 yuan). Nowadays, many students rely more and more on the internet, especially on weekends, and even prefer to stay in the dormitory rather than go out. However, the problem of eating cannot be solved. Now, just log on to the home page of this restaurant and click "order online".

You can choose the required meal and quantity, and then fill in the bedroom number, which can be easily completed, and you can pay after the meal is delivered to your door. In addition, you can also order food by phone. We have two delivery staff specially.

Part III Financial Analysis

I. Financing Analysis

Source of funds in the early stage: 8% of parents saved about 1, yuan and 2% saved about 17, yuan?

second, the analysis of internal investment. The start-up funds mainly include:?

1. venue rental fee: 1, yuan/year

2. application fee for catering hygiene license and other documents: 2, yuan?

3. venue decoration fee: 5, yuan?

4. Kitchen utensils and facilities: 1, yuan, totaling about 117, yuan.

? ? Third, profit and loss analysis

According to the budget analysis and investigation, the market capacity can be initially determined. Now, according to conservative estimates, 4 people will spend 2.5 yuan earlier; There are 5 Chinese dinners and 5 dinners, and the average consumption of 4 yuan, supper and other drinks is 15, and the average consumption of 3 yuan is 545 yuan. The details are shown in the following table:

The operating gross profit margin is controlled at about 35%, and the gross profit is 1,9 yuan. The gross profit of monthly business is 57,7 yuan, the salary of employees is 15, yuan, and the monthly net profit is at least 3, yuan, and the investment will be recovered in about 4 months.

I recommend it carefully.