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Why is it the most common choice of text for tissue trademarks?

Tissue paper is a daily necessities, consisting of chlorine, bleaching powder, alcohol, wood pulp and renewable resources. Due to the development of technology and economy, the types of paper towels are gradually increasing. And because it is a daily necessities, paper towels are almost indispensable in people's lives, so their stability is relatively good. How to choose the category of tissue trademark?

You can still get the answer you want by searching in the trademark classification encyclopedia, that is, the category of the tissue trademark is in the 16th category "1603-Tissue for daily use-paper cup and plate mat 160254, paper wrap Saliva 160276, paper coasters 160283, makeup remover tissue 160294, paper napkins 160295, paper placemats 160296, paper towels 160306, paper face towels 160307, ??drawer lining paper (with or without fragrance) 160344", etc.

In reality, you will see the use of many trademarks, most of which appear in the form of text. Why is this? Obviously there are a lot of trademarks displayed during the introduction. We need to understand that words, graphics, letters, numbers, etc. and combinations of the above can be registered as trademarks, but in fact, among the trademark applications received by the Trademark Office, word trademarks account for the highest proportion.

Although as long as it is a registered trademark, the trademark rights are the same and the legal protection is the same. However, compared with other trademarks, word trademarks are easier to name and describe when used, and it is easier to convey information than graphic trademarks. The expression is very clear, and it is easy for everyone to understand the meaning of the trademark through words, and it is also convenient for everyone to spread it in words. A graphic trademark is just a pattern without a clear meaning.

And word marks are actually easier to distinguish. Before applying for a trademark, you need to conduct a trademark search. The purpose is to check whether there is a previous identical or similar trademark. When judging whether the trademarks are similar, it is easy to judge the word trademark. You can judge by looking at the glyph and pronunciation of the word trademark. . It is difficult to judge graphic trademarks because it is difficult to tell whether two graphics are similar. Therefore, people are more willing to choose word trademarks.

In addition, the characteristics of word trademarks are indeed more obvious, but when applying for word trademarks, you must also pay attention to the fact that you cannot use words prohibited by the trademark law, and do not use single letters or numbers. This type of trademark It cannot be registered as a trademark. Note: Welcome to Bajie Intellectual Property Trademark Transfer Network. The company was established in 2012. It is a comprehensive trademark service platform for trademark transfer, trademark registration, and trademark transactions!