Disney is the world's leading entertainment brand, and this brand has become the core competitive barrier of the whole Disney company and other companies.

On June 19th, 24, the Trademark Office of the State Administration for Industry and Commerce of the People's Republic of China recognized Disney as a well-known trademark in China and listed it as one of the foreign-related trademarks under special protection.

English name of the brand: Disney/Walt Disney

Chinese name of the brand: Disney/Walt Disney (unofficial name: Disney)

Source of the brand name: the name of Mr. Walt Disney, one of the founders of Disney Company

Introduction of the brand logo: the graphics are inspired by Mr. Walt Disney's signature

Brand connotation: providing consumers with the best and most special entertainment experience.