The Moutai Feitian label is an important batch mark of Moutai liquor. It is a special wine label that can only be used by Moutai liquor that has very high requirements for liquor quality. The Moutai Feitian label is a symbol of China’s Feitian cause and is the name given to China’s first artificial satellite. At the same time, this logo also represents Moutai’s world-class quality and the treasure of Chinese traditional culture.

Moutai Feitian labeling was born in 1987, which was a milestone year for China's Feitian industry. Moutai named after Moutai Feitian label is to commemorate the successful launch of "Dongfanghong No. 1" that year. Moutai Feitian labeling has therefore become one of the ID cards for the quality of Moutai liquor. After years of development, the production technology of Moutai Feitian labeling has become increasingly perfect, fully reflecting the outstanding status of Chinese wine culture.

The emergence of Moutai Feitian labeling is of great significance to Moutai, because it represents that the quality of Moutai has reached international standards and is one of the top liquors in the world. This also shows that Moutai is one of the important representatives of Chinese liquor culture. For consumers, Moutai Feitian label is also a highly collectible symbol with rich connotations, far-reaching meanings and rich culture. In summary, Moutai Feitian labeling carries the guarantee of Moutai liquor quality and the connotation of the brand. Its emergence has brought Moutai liquor a wider market and better development opportunities.