1. Different natures of enterprises

1. Tongrentang is a composite enterprise, integrating the three major sectors of modern pharmaceutical industry, retail pharmaceutical business and medical services, forming a complete set of It has established the “1032 Project” of ten major companies, two major bases, two institutes, and two centers.

2. Tongrentang International is an Internet company focusing on the global health vertical field. It aims to integrate global high-quality health and medical resources through new Internet models and bring high-quality health products and services to China and even the rest of the world. global consumers.

2. Different establishment times

1. Beijing Tongrentang is a famous time-honored brand in the Chinese medicine industry in the country. It was founded in 1669 (the eighth year of Emperor Kangxi of the Qing Dynasty) and began to worship imperial medicine in 1723. , which lasted for 188 years through eight generations of emperors.

2. Tong Ren Tang International was established in March 2015. It was invested and founded by the golden brand "Beijing Tong Ren Tang", marking the transformation of state-owned time-honored e-commerce companies in the Internet industry.

3. Different sales channels

1. Tongrentang adopts a chain store model. As of September 2019, there are more than 600 stores in stores in major shopping malls. It has 20 overseas joint ventures and stores in 21 countries and regions, and its products are sold in more than 40 countries and regions.

2. Tong Ren Tang International adopts the sales model of a cross-border e-commerce platform. The platform will focus on imported health products, directly purchased locally, and at the same time assist the overseas "export" of traditional Chinese medicine. In order to ensure quality and safety, a traceability system has been established for all domestic and overseas products.

Reference for the above content: Baidu Encyclopedia-Tongrentang

Baidu Encyclopedia-Tongrentang International