Keyword Taobao query, novices can search in these places.

First, the business consultant searches for keywords, first searches for popular terms, first checks payment conversion rate, and then checks the number of online products. According to the formula, the degree of competition = search popularity is calculated. Keywords * payment conversion rate / number of online products, find the keywords that match your store products, record them, and after you have finished selecting, select 30 keywords from the keywords you selected. These 30 keywords match Your product attributes.

The other type is the search drop-down box on the homepage of Taobao Mobile. Why do you want to find buyers here? First, you need to search for products on the homepage of Taobao Mobile. In this regard, you can also find products related to your store. Matching secondary words, long-tail words, etc. are very practical and easy-to-use traffic portals, and they are also the most powerful traffic portal to record buyers' behavior and habits.

The third is the through train. Through the through train tool traffic analysis, you can select the big words, second words, three words and long tail words you want here, and you can also view their daily searches. Popularity, etc. If you display highly relevant words while driving, you can directly use them as product keywords.

The fourth is to directly analyze titles that are similar to your product, extract keywords from the titles, or find out competitors’ keywords and transaction keywords based on market conditions.

The fifth is a word-finding tool for lazy people. Put the competitor's product link in the search to analyze the attributes and keyword layout of the product, and filter out high-quality keywords.

How much do you know about Taobao keyword query and search ranking techniques?

1. Extract the core keywords of the baby. Using a separate personal account, we find our store, check one page over and over again, and then return it. Use your computer to log in to this account again and check what keywords are recommended in the search bar on the home page. This keyword is the keyword we need to focus on optimizing in the future.

Select keywords that need optimization based on Taobao keyword rankings. There is a row of industry keywords in the search bar on the homepage. We click "More" to see which keywords in our industry are popular, and search rankings are based on popular keywords.

Optimize search rankings based on the associated keywords in the drop-down box of the search bar. In the search bar on Taobao's homepage, first enter a main keyword, and then some recommended keywords will appear. The keywords here are recommended based on search volume. On this recommendation list, all keywords are what customers usually use. Like to search.

4. The main keywords of product attribute words can also be the focus of your future optimization. For example, the type of heel of shoes, etc. These are what customers usually search for, and the target is very clear.

5. Find keywords that can be optimized in the search results column. After searching for keywords, a line of keywords "Do you want to find it?" will appear in the search results. In products, words can be used as keywords for optimization.

6. Determine the keywords we need to optimize based on direct keywords. What keywords are used by other through train products and what keywords are worth optimizing? Just follow them.

We have done a good job in extracting popular products, searching for products, clicking on popularity, and optimizing the titles of popular products. We can use the keywords in the title. You know the reason.

What you don’t understand about Taobao keywords.

In fact, it is not what I think in it. The more title words, the better the effect. As you have been doing Taobao for a long time, you will also find that the three words you use to enter the store are already quite good. . After removing these traffic words, there are almost no traffic words left, which makes these words useless, and it is a pity to abandon them as they are tasteless. In addition, the Tmall platform also makes a very clear calculation of text weight. Short titles can receive greater weight than long titles.

Common rules for book titles

Trademark keywords, core keywords, attribute words, and long-tail keywords.

Trademark text, promotional text, core keywords, attributes, and selling points.

Start words, search optimization keywords, baby attribute keywords, others.

Key factors that determine product ranking.

It is divided into two categories: "remaining time" and "whether to recommend products". Remaining time = validity period of the baby - (current time - issuance time).

There are two validity periods, 14 and 7, which correspond to the validity period selected when the product is launched. The launch time is the time when the product is put on the shelves.