Quanjude, a time-honored Chinese brand, was founded in 1864 (three years of Tongzhi in Qing Dynasty). On the sixth day of the sixth lunar month, Quanjude opened its first roast duck restaurant in Qianmen Street. After several generations of pioneering efforts, great progress has been made. 1999 65438+ 10, "quanjude" was recognized as a "well-known trademark" by the state administration for industry and commerce, and it was the first service-oriented China well-known trademark in China.
Through continuous innovation and development, Quanjude cuisine has formed a Quanjude cuisine with the unique Quanjude roast duck as the leading factor, which integrates "whole duck mat" and more than 400 kinds of special dishes. It is loved by heads of state, government officials, people from all walks of life and domestic and foreign tourists, and is known as "the first food in China". Zhou Enlai, the former China people and China Prime Minister, has chosen Quanjude's "Duck Banquet" as a state banquet for many times.
"Quanjude" is both old and young, both traditional and modern, and is marching forward bravely towards the grand vision of "China's catering is the first, the world food is the world famous brand". 2021July 15 (the sixth day of the sixth lunar month), Quanjude celebrated its brand creation157th anniversary, and its brand-new IP image "Mengbao Duck" appeared.