The horse head is the symbol of Baojun Motors. 1. The logo design of the Baojun brand is consistent with the sound and shape of the brand name Baojun. With "horse head" as the main element of the brand logo, it highlights the creative thinking of combining traditional Chinese elements with modern composition forms, fully embodying "optimism, enterprising, enterprising, The brand spirit of "stable, reliable, agile and confident". The "Ma Zhongshou Amway" logo represents the company and brand to pay tribute to China's hundreds of millions of car owners and users! 2. Classic shield-shaped logo: The overall structure adopts the stable and strong shield shape common to international brands, implying the reliable quality of its products and SAIC-GM-Wuling’s determination and will to fully enter the mainstream passenger car camp.