Because he has insisted on selling 3 yuan a bowl of ramen for 15 years, a simple and honest Shandong brother has become popular recently. At a rural market in Fei County, Linyi, Shandong, he was affectionately called "Ramen Brother" by the locals because a short video accidentally shot by a customer became popular on the Internet.

The video of "Ramen Brother" first appeared on Douyin. In October last year, a self-media account released a video of "Ramen Brother" making ramen. The man in the video has a dark complexion, skillful techniques, and... Introducing his ramen to the camera in a dialect. Caption: "The Ramen Brother who was born in the 80s, a big bowl costs 3 yuan, which is smoother and stronger than Lanzhou Ramen."

This is the first appearance of the Ramen Brother in the public eye, although he already appeared in October last year , but "Ramen Brother" really became popular during the Chinese New Year. A food self-media named "Xiao County Peng Jiajia" found "Ramen Brother" and released multiple videos in the form of interviews and conversations.

Data shows that the two related videos have a total of more than 200 million views and a total of more than 5.6 million likes. On February 24, the topic "Linyi brother sells 3 yuan ramen and the price has not increased for many years" topped the Douyin hot search list. It was this time that Cheng Yunfu completely broke out of the circle and became a real internet celebrity "Ramen Brother" among netizens. .

Extended information:

The "Tool Man" under the live broadcast lens

After becoming popular, the life of Ramen Brother has undergone earth-shaking changes. He said that in the past, the stall made about five or six hundred bowls of ramen every day, but now it is almost more than 1,000 bowls a day.

Led by Ramen Brother, even the other villagers in the village began to set up stalls to sell things in front of their homes. Due to the large number of tourists visiting from outside, the nearby hotels were also full. State, to a certain extent, "Ramen Brother" has single-handedly driven the development of a village.

However, traffic is a double-edged sword. In addition to doubling the number of ramen sold, the sudden popularity also brought him a lot of inconvenience.

As can be seen from the many videos leaked on the Internet, almost overnight, Ramian Brother’s noodle stall was chased and intercepted by the “guns and cannons” of major self-media.

Many people went to the local area to take photos, shoot videos or live broadcast with him. You can even see anchors and self-media who "sell their bodies to bury their fathers, seek mates and marry, sing and dance" next to the Ramen Brother stall. At peak times, the number of people can reach more than 500. It is worth noting that many old diners are unable to consume normally because they are surrounded by peripheral people. The above-mentioned phenomena have seriously affected the normal work and life of "Ramen Brother".

According to "Xiao County Peng Jiajia" revealed that after becoming popular, Ramian Brother's stall was already filled with people who came to watch at 6 a.m., and "Ramen Brother" himself felt helpless about this. He said bluntly : "My body is tired, I don't have enough rest, and I'm too stressed."

Financial world - let "Ramen Brother" go

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