One of the first 16 "Chinese enterprises with international competitiveness to enter the world famous brand" in the country. Relying on years of quality management and pursuit of excellence, it won the first "National Quality Award" in Guangzhou and the only one in China's musical instrument industry in 2009.
In recent years, Zhujiang Piano has adhered to the implementation of innovation strategies, with the technology center as the main body and the cultivation of independent intellectual property rights as the core, to achieve an overall improvement of the company's core competitiveness, and gradually grown from a traditional manufacturing enterprise to an independent An innovative enterprise with intellectual property rights, independent brands and continuous innovation capabilities. At present, Zhujiang Piano Group is the only "high-tech enterprise" in China's musical instrument industry with a "national technology center". It is the drafting unit of national and industry standards for piano products and parts, piano manufacturing skills standards and training materials. A leader in manufacturing technology.
The product Zhujiang brand piano is a "well-known trademark in China" and a "key export brand cultivated" by the Ministry of Commerce. The Caesarburg brand professional high-end piano launched at the end of 2007 has filled the gap in domestic high-end pianos. It was included in the "2008-2009 National Key New Product Plan" and won the "Second Prize of the China Light Industry Federation Science and Technology Progress Award". All performance indicators have reached the technical quality level of European mid- to high-end pianos.
Over the years, Zhujiang Piano Group has relied on technological leadership and quality management. In 2009, it achieved sales of 88,000 pianos, and its cumulative production and sales to date have exceeded 1.2 million. Its sales have radiated to more than 100 countries and regions around the world. The market share reaches 20%, the global market share reaches 15%, and the company's main economic indicators rank first among its peers in the country.