Chinese tea culture has a long history and there are many well-known tea brands. Drinking tea is the main prop for Oriental people to communicate. my country's tea market has always shown a thriving development trend. Tea companies of all sizes have sprung up. For small brand tea companies, how can they remain invincible in the competition with big brands? To stand out, first of all, the tea brand name is a link that cannot be ignored.
How to design tea names:
First of all, tea naming is not just a creative exercise. The best tea brand names are based on powerful, clear, and simple goals. The tea brand name should be as simple and clear as the brand's simple concept. A good tea name must meet the following three important standards: strategic standards, language standards and legal standards. The details are as follows:
1. Tea brand naming strategy standards:
. Does it capture the simple point of view of the brand in a meaningful way?
. Is it appropriate and attractive to the audience?
. Is it concise enough?
. Is it relevant to the business?
. Is it easy to remember?
. Try to predict whether this name will limit your development in any way? If you expand the brand, will its scope be extended to new categories or new consumer groups?
2. Language standards for tea naming:
. Is the meaning applicable to all major languages? If not, are you willing to accept it?
. Is it catchy or easy to spell?
.Have you considered all relevant cultural differences and sensitivities?
.Is it very similar to an existing trademark?
3. Legal standards for tea brand naming :
.Would using the name constitute infringement of another trademark?
.Can I own and protect it as your trademark?
.Can I? Apply for a domain name or modify it to be your own?
. Can the name be used and protected in all relevant regions?
How to get a good tea brand name for tea products
Choosing tea names is like playing a numbers game. If you can come up with 1,000 names, the trademark registration department will kill 994 of them. Although there are many things to consider when naming tea, the biggest difficulty you encounter may be whether the name is occupied and whether someone owns this name? There are countless brands, sub-brands, and brand categories in the world. Therefore, on this stage, Legal rules are of great significance. Unless it is completely original, especially as a tea brand owner, the enterprise does not have sufficient experience in tea naming. To find a feasible and unoccupied tea brand name is like looking for a needle in a haystack. Entrust a professional brand integration agency to name it. is an ideal choice. Naming your tea is the first step in creating a brand. Tea naming is a permanent spiritual wealth owned by the brand. It can evoke people's beautiful associations and enable tea brand owners to be spurred and encouraged.