What is the most important thing for an enterprise? It’s a business opportunity. What does the company lack most? It's time. Trademarks are the key to supporting the development of enterprises. For companies that are in urgent need of trademarks, they cannot afford to wait to register a trademark. They would rather spend more money to purchase a trademark.
In the corporate market economy, companies are paying more and more attention to image planning, and family-owned companies that are not large-scale are in danger of being eliminated. A company must have an overall logo so that it has a visual impact. Nowadays, clothing companies place more emphasis on details. Trademark transfer can sell more than a dozen "trademarks" a month, and business is getting better and better, and customers are constantly accumulating." Most intended buyers pay more attention to the practicality of trademarks, and such trademarks are easy to close. Why would companies think of going there now? Spending a high price to buy a small trademark? There are three main reasons:
A. It usually takes a year and a half from trademark application to successful registration. Many companies buy trademarks to save time;
p>B. After many companies become bigger and stronger, they need to purchase trademarks in order to build their brands;
C. It is increasingly difficult for many companies to register good and valuable trademarks. The most promising ones are trademarks priced below 100,000 yuan, especially small and medium-sized enterprises. They must go through a two-year publicity period before applying to register a trademark. Although registering a trademark only costs 1,000 yuan, most companies will not do so. Spending 2 years waiting to register a trademark before starting production may not be successful. Spending tens of thousands of yuan to buy a trademark saves two years of waiting time and cumbersome application procedures. This is for companies that regard time as money. It is a very cost-effective deal.
So we say that if you want to quickly build a brand or get a good trademark, trademark transfer is your only choice. Of course, if you don’t need to use the trademark urgently, you can also do it. Choose to register a trademark. Although the country does not require registration of a trademark, it is very necessary to own a trademark. Whether you are registering a trademark or purchasing a trademark, you must have trademark awareness.