Trademark registration is a legal procedure for obtaining the exclusive right to use a trademark. If a natural person, legal person or other organization needs to obtain the exclusive right to use a trademark in its production and business activities, it shall apply for trademark registration. A registered trademark is a registered trademark. Trademark registrants enjoy the exclusive right to use trademarks and are protected by law. The exclusive right to use a trademark is limited to the registered trademark and the goods or services approved for use. Registered trademarks include commodity trademarks, service trademarks, collective trademarks and certification trademarks. Goods that are required by laws and administrative regulations to use registered trademarks must apply for trademark registration, and those that have not been approved for registration may not be sold in the market.

registration process:

trademark inquiry (within 2 days) preparation of application documents (within 3 days) submission of application (within 2 days) payment of trademark registration fee, trademark form review (within 1 month) issuance of trademark acceptance notice, trademark substantive review (within 12 months) trademark announcement (within 3 months) and issuance of trademark certificate. (The new Trademark Law was implemented on May 1, 214, and the substantive examination period of trademarks was 9 months. )

trademark registration is the premise and condition for trademark users to obtain the exclusive right to use a trademark. Only registered trademarks are protected by law. The principle of trademark registration is the basic criterion for determining the exclusive right to use a trademark. The choice of different registration principles is the result of weighing the relationship between legal certainty and legal fairness in this issue.