Lai Mao is not the predecessor of Moutai, but one of the Moutai series of wines.

Laimao liquor is produced exclusively in Moutai Town, Renhuai City, Zunyi City, Guizhou Province, China. It is one of the Moutai series of liquors and a national strategic item that Moutai strives to create in its 133 strategy.

On March 15, 2014, Moutai Group issued a statement stating that the Lai Mao trademark was a registered trademark of Moutai Company. Only the Lai Mao liquor produced by Kweichow Moutai Co., Ltd. can be called Lai Mao liquor, and other manufacturers are all counterfeit and infringing products.

Extended information:

As a specific historical name of a national brand, Laimao is an integral part of the Kweichow Moutai brand. However, in the past two decades, driven by profit, the Lai Mao trademark has been infringed. Various Lai Mao liquors have appeared on the market, with different manufacturers and various products, which has caused great harm to the Kweichow Moutai brand. .

In order to protect Moutai’s intellectual property rights, safeguard the legitimate rights and interests of consumers, and create a fair and orderly market environment, on March 15, 2014, Moutai Group announced the fact that it had obtained the exclusive rights to the Lai Maotai trademark. "Trademark Statement".

Relevant rights protection actions were immediately launched. As of August 2016, Moutai Group assisted local law enforcement agencies to seize more than 83,000 bottles of infringing Lai Mao liquor, effectively deterring the illegal production and sale of counterfeit products, and Lai Mao chaos The phenomenon can be effectively contained.

Baidu Encyclopedia—Laimao