Hezhou Guposhan Forest Park Eco-tourism Scenic Spot

ii. content, scale and fund composition of the project

1. content and scale of the project:

the total area of Guposhan national forest park is 7327.5hm2 The proposed contents of this project mainly include: tourism infrastructure construction (including tourist roads, parking lots, tourist trails, water supply and power supply projects), natural ecological environment protection projects (including vegetation restoration, ecological environment protection, environmental management projects), tourism public service facilities (including tourist service centers, observation decks, rest pavilions, tourist service points and other projects) and tourism management facilities.

2. Fund composition:

Investment attraction is 45 million yuan, accounting for 46.%.

applied for a bank loan of 21.552 million yuan (including interest of 1.552 million yuan during the construction period), accounting for 22.%.

the local matching fund was 31.298 million yuan, accounting for 32.%.

Guposhan Forest Park, the owner of the project, raised 2.298 million yuan by itself;

the project needs working capital of 1.1 million yuan, and the project owner's own funds are 33, yuan, accounting for 3%; Apply for a working capital loan of 77, yuan from the bank, accounting for 7%.

III. Overview of the Chinese Organizer

The development and construction of Guposhan National Forest Park began in 1995. The management committee of the park is the scenic spot management department, which is mainly responsible for the development, construction, management and investment attraction of the scenic spot.

iv. market analysis of the project

Guposhan National Park is an important scenic spot in the tourism economic zone in eastern Guangxi and a leading and excellent project in the tourism development of Hezhou City. With beautiful scenery, lush forests and good environmental quality, it is an ideal eco-tourism resort for summer vacation, leisure, health care and recuperation. From 1999 to 21, the number of Chinese and foreign tourists received by Guposhan National Forest Park was 4,, 83, and 161, respectively, with an average annual increase of 1.7%. The total tourism revenue was 276,8 yuan, 1,52,2 yuan and 4,751,5 yuan respectively, with an average annual increase of 3,143%. It is estimated that the Forest Park will receive 443,1 domestic and foreign tourists by 25 and 724, tourists by 21. According to the current situation of tourist market and the analysis of location conditions of Guposhan National Forest Park, the tourist market of forest park can be positioned as domestic tourism, supplemented by overseas inbound tourist market. The domestic tourist market is dominated by tourists from Guangxi and the Pearl River Delta, followed by other provinces and regions in China. The inbound tourist market is dominated by Hong Kong, Macao and Taiwan and Southeast Asia, which drives the European and American tourist markets.

V. Supporting facilities of the project

(1) Conditions of supporting facilities such as transportation, communication, water supply and power supply

1. Transportation: The park has a third-class asphalt macadam road, and the main road in the park scenic area is now an external highway. Due to the increase in traffic volume, the existing road can no longer meet the needs of the park development and the local economic development, and needs to be rebuilt and constructed.

2. Water supply facilities

The park is rich in water resources and pure in water quality. At present, the water supply mode of damming water diversion and direct flow is adopted, and no corresponding high-level pool and corresponding water purification facilities are built. In order to ensure the quality of water supply,

3. Power supply facilities

The park has a hydropower station with an installed capacity of 125+16kw, which is connected to the large power grid, and the park's power supply is guaranteed. Due to the increase in the scale of tourists, the existing substation capacity can no longer meet the needs of tourism development. This project plans to build a substation with a capacity of 5kvA in the hydropower station.

4. Communication facilities

The communication optical cable has been set up in the park, and a mobile communication base station has been built in the park. The park has opened program-controlled telephones and mobile phones. In order to facilitate tourists' external contact, this project plans to set up 12 IC card telephones in the park gate ecological parking lot and Xiangu lawn, which are the main distribution centers for tourists.

(II) Resource protection and environmental impact assessment

1. Purify the environment

Forests have the opportunity to absorb dirt, block dust, kill bacteria, reduce noise and release negative ions and terpenoids, thus purifying the environment.

2. conserve water, purify water quality

3. make oxygen by carbon fixation

4. keep water and soil

6. competitive advantage of the project

(1) applicable preferential policies

tourism is a characteristic economic industry encouraged by the development of the western region of China, and this project enjoys the relevant preferential policies of the western region of China and the relevant investment preferential policies of Guangxi Zhuang Autonomous Region.

(II) Other advantages of the project

The Pearl River Delta is adjacent to Guangxi, which is one of the most convenient markets to enter Hezhou City and one of the three major tourist destinations in China at present. This area has developed economy, high living standards, strong sense of traveling and strong tourism ability, especially strong interest in forest eco-tourism. Residents in this area travel more on short trips, and Guangxi has made it the first choice for residents in this area by virtue of its geographical advantages and natural resources advantages close to the Pearl River Delta. At present, a large number of tourists from Guangdong, Hong Kong and Macao have come to watch and shoot the location since the TV series "Tea is the Strong Home" and "Wine is the Alcohol in the Home" was broadcast in tvbi, which has already established a good market base in the Pearl River Delta and should be cultivated as the core market in the future.

Guposhan National Forest Park will further strengthen the infrastructure construction of scenic spots to promote the healthy development of forest tourism. According to statistics, the total number of receptions last year was about 548,6, an increase of 88.3% compared with 212. The total operating income of the park is about 42.5 million yuan, an increase of 69.1% compared with 212.

in order to further protect forest resources and ecological environment, and accelerate the development of forest tourism, the park has implemented a natural heritage site protection facility construction project, with a total investment of 16.88 million yuan. Up to now, the construction fund has been 2.5 million yuan, and three high-level fire-fighting pools and landscaping have been completed.

in 213, the park invested 2.1 million yuan to build a new Guposhan international self-driving camp, which integrates accommodation, camping, leisure, entertainment, vacation and outdoor sports. With 6 camps and sound infrastructure, it is a benchmark self-driving camp in Guangxi. At present, the water supply and drainage works, the installation of grass planting bricks and the construction of supporting facilities have been completed, and it is expected to be officially put into use before the Spring Festival this year.

in order to shape corporate culture, introduce professionals and improve the lives of employees, the park regards improving the housing conditions of employees as a "popular project" and actively transforms the dilapidated houses of employees. The total investment of the project is 4.6 million yuan, which is expected to be put into use in June this year.

according to the standards of establishing "national eco-tourism demonstration zone" and "national 5A-level tourist scenic spot", the park has renovated the visitor center to create four functional areas, namely, consulting service area, rest area, film and television center, goods storage area and complaint acceptance area, which provides great convenience for tourists to know about tourism information and consult the scenic spot.

The park has also actively improved the tourist traffic conditions in the scenic spot, completed the construction of ecological parking lots in the park, and added more than 1 parking spaces; Add entrances and exits, standardize signs, manage by special personnel, and provide convenient service. At the same time, it invested 1.2 million yuan to purchase 2 environmentally-friendly sightseeing bus vehicles, which greatly improved the operating capacity of sightseeing bus.

The park has also redesigned and made tourist maps of scenic spots, increasing the information content of tourist maps, and the guide language is concentrated in Chinese, English and Malay, which provides convenience for Chinese and foreign tourists. Add environmentally-friendly garbage bins in tourist gathering and distribution areas, tourist rest places, bifurcation points of tourist trails and major scenic spots to provide convenient travel services for tourists; Maintenance of infrastructure through the implementation of flood recovery projects, reconstruction of scenic spots and trails, installation of water supply and drainage pipelines, and reinforcement of safety barriers; Complete the construction of tourist eco-friendly toilets according to the national quality rating standards for tourist toilets, and advocate the service concept of humanization and affection.

Entrusted by the purchaser, Hezhou Municipal Government Procurement Bidding Center intends to conduct public bidding for the brand promotion planning and procurement of Guposhan National Forest Park in Hezhou City, Guangxi Province. The relevant matters are announced as follows:

1. Name of procurement project: brand promotion planning and procurement of Guposhan National Forest Park in Hezhou City, Guangxi Province

2. Project number: HZZG213 No.36

3. For further details, please refer to the tender documents.

iv. Bidder qualification: (1) A unit with domestic independent legal person qualification and Grade A or above of the Qualification Certificate for Tourism Planning and Design issued by the People's Republic of China and China National Tourism Administration; (2) The technical person in charge of the project to be put into this project must be an employee of this unit and have the title of senior engineer or above; (3) Consortium bidding is not accepted in this tender.

v. deadline for bidding: 9: 3 am on December 4, 213.

VI. Place of submission of bid documents: Transaction Hall of Hezhou Municipal Government Procurement and Bidding Center

VII. Purchase of bid documents:

Anyone who is interested in participating in the bidding, please attend from 8: 3 am to 12: am and from 3: 3 pm to 17: 3 pm every day from November 12, 213 to November 21, 213 (excluding statutory public holidays and holidays). The legal representative or entrusted agent of the tendering unit shall hold the original second-generation resident ID card, a copy of corporate business license, a copy of tax registration certificate, a copy of organization code certificate, a copy of tourism planning and design qualification certificate and other materials, and affix the official seal of the unit to the comprehensive department on the fourth floor of Hezhou municipal government procurement bidding center to purchase the bidding documents.

the price of each set of bidding documents is 2 yuan, which is non-refundable after sale.

price of bidding documents: each 2 yuan, and the bidding documents will not be returned after sale.

Account name: Hezhou Municipal Government Procurement Bidding Center

Account bank: Hezhou Avenue Branch of China Construction Bank

Account number: 451647425911111

VIII. Name of purchasing agency, Address and contact information:

Name: Hezhou Municipal Government Procurement Bidding Center

Address: No.1-3 Hezhou Avenue, Hezhou City

Postal code: 542899

Project leader: Mr. Qin

Tel: 774-5137827, Fax: 774-5137849

Contact department for purchasing the bidding documents: General Department